Carlsberg Group

2 weeks ago

Senior Brand Manager - Fuel (Gatorade, Rockstar & Purdey’s)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Own the Fuel brand portfolio by driving strategy and execution across Gatorade, Rockstar and Purdey’s. You’ll manage Gatorade’s UK debut and create launch and go-to-market plans that improve market fit and commercial outcomes. Partner with marketing, commercial, and innovation stakeholders to build consumer campaigns, optimise portfolio and SKU mix, and deliver profitable, sustainable growth from a hybrid base in Hemel Hempstead with regular travel.

Location: United Kingdom

Workplace: Hybrid

Employment Type: Contract · 12 months

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Manage Gatorade’s UK debut by building strategy and delivering a compelling entry into the market.
•Create and implement launch strategy to build scale, improve market fit, and drive meaningful commercial outcomes.
•Engage and align senior stakeholders across multiple teams and partner organisations.
•Shape brand positioning, go-to-market plans, and consumer campaigns with marketing, commercial, and innovation partners.
•Own performance of Purdey’s and Rockstar, optimising portfolio/SKU mix and delivering profitable, sustainable growth.

Travel: Medium travel

Pay and Benefits

Perks:Product AllowancePrivate MedicalLife AssuranceAnnual BonusGp ServicesPensionHolidayDiscounts

Key Requirements

•Experience building brand strategies and delivering impactful campaigns that grow commercial results.
•Broad commercial acumen, including managing brands within complex portfolios and categories.
•Effective stakeholder management and communication, with the ability to align teams around a clear vision.
•Big-picture thinking with the ability to translate long-term plans into consistent, high-quality results.
•Ability to deliver consumer-led initiatives that support brand growth and market impact.

Skills:Stakeholder managementCommunicationStrategic thinkingExecutionOrganisational prioritisation

Company Brief

Carlsberg Group

Global brewer producing and marketing beer and other beverages under brands such as Carlsberg, Tuborg and Somersby. Operates brewing, distribution and marketing across Europe and Asia, focusing on brand portfolio, sustainability and market expansion.

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Copenhagen, Denmark

Founded: 1847

Website LinkedIn

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Carlsberg Group

2 weeks ago

Senior Brand Manager - Fuel (Gatorade, Rockstar & Purdey’s)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Location: United Kingdom

Workplace: Hybrid

Employment Type: Contract · 12 months

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Manage Gatorade’s UK debut by building strategy and delivering a compelling entry into the market.
•Create and implement launch strategy to build scale, improve market fit, and drive meaningful commercial outcomes.
•Engage and align senior stakeholders across multiple teams and partner organisations.
•Shape brand positioning, go-to-market plans, and consumer campaigns with marketing, commercial, and innovation partners.
•Own performance of Purdey’s and Rockstar, optimising portfolio/SKU mix and delivering profitable, sustainable growth.

Travel: Medium travel

Pay and Benefits

Perks:Product AllowancePrivate MedicalLife AssuranceAnnual BonusGp ServicesPensionHolidayDiscounts

Key Requirements

•Experience building brand strategies and delivering impactful campaigns that grow commercial results.
•Broad commercial acumen, including managing brands within complex portfolios and categories.
•Effective stakeholder management and communication, with the ability to align teams around a clear vision.
•Big-picture thinking with the ability to translate long-term plans into consistent, high-quality results.
•Ability to deliver consumer-led initiatives that support brand growth and market impact.

Skills:Stakeholder managementCommunicationStrategic thinkingExecutionOrganisational prioritisation

Company Brief

Carlsberg Group

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Copenhagen, Denmark

Founded: 1847

Website LinkedIn