Adyen

2 weeks ago

Global Event Marketing Manager, Operations & Enablement

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Drive the efficiency, scalability, and measurement of a global event portfolio by centralizing SOPs, event technology, and reporting. Own the event technology stack (Cvent, Jifflenow) and ensure data flows accurately into Marketo and Salesforce to support sales enablement. Lead adoption of on-site lead capture tools like iCapture, manage vendor relationships, and maintain an event measurement framework with ROI tracking. Train and enable regional event managers.

Location: Amsterdam

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Design, document, and implement SOPs across the event lifecycle to drive consistency and efficiency.
•Own, manage, and optimize centralized event technology, including the event management platform (Cvent) and prebooked meeting platform (Jifflenow).
•Ensure integration between event technology tools and core business systems by managing data flow into Marketo and Salesforce for accurate data and sales enablement.
•Lead adoption of on-site lead capture tools (e.g., iCapture) and ensure standardized data collection protocols across regional teams.
•Maintain and automate the global event measurement framework and dashboard to track KPIs, calculate event ROI, and report on pipeline and campaign effectiveness.

Key Requirements

•5+ years of experience in B2B event marketing with a proven track record executing high-impact events and understanding end-to-end event management lifecycle.
•2-3+ years focused on event operations, marketing ops, or enablement, with a desire to move from individual execution to global scalability and efficiency.
•Hands-on administrative expertise with major event management platforms; experience with Cvent, Jifflenow, or iCapture is a plus.
•A passion for documentation, process optimization, and creating scalable solutions for a large decentralized team.
•Strong analytical skills to define KPIs, build ROI models, and generate insights from complex global data sets.

Experience:5+ yearsB2B event marketingEvent operationsMarketing opsEnablement

Skills:DocumentationProcess optimizationOrganizationDetail-orientedTrainingCollaborationAnalytical thinking

Languages:English

Tech Stack:CventJifflenowICaptureMarketoSalesforce

Company Brief

Adyen

Global payments company providing a unified platform for accepting payments, risk management, and financial services to merchants and enterprises across online, mobile, and in-store channels.

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Amsterdam, Netherlands

Founded: 2006

Website LinkedIn

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Adyen

2 weeks ago

Global Event Marketing Manager, Operations & Enablement

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: Amsterdam

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Design, document, and implement SOPs across the event lifecycle to drive consistency and efficiency.
•Own, manage, and optimize centralized event technology, including the event management platform (Cvent) and prebooked meeting platform (Jifflenow).
•Ensure integration between event technology tools and core business systems by managing data flow into Marketo and Salesforce for accurate data and sales enablement.
•Lead adoption of on-site lead capture tools (e.g., iCapture) and ensure standardized data collection protocols across regional teams.
•Maintain and automate the global event measurement framework and dashboard to track KPIs, calculate event ROI, and report on pipeline and campaign effectiveness.

Key Requirements

•5+ years of experience in B2B event marketing with a proven track record executing high-impact events and understanding end-to-end event management lifecycle.
•2-3+ years focused on event operations, marketing ops, or enablement, with a desire to move from individual execution to global scalability and efficiency.
•Hands-on administrative expertise with major event management platforms; experience with Cvent, Jifflenow, or iCapture is a plus.
•A passion for documentation, process optimization, and creating scalable solutions for a large decentralized team.
•Strong analytical skills to define KPIs, build ROI models, and generate insights from complex global data sets.

Experience:5+ yearsB2B event marketingEvent operationsMarketing opsEnablement

Skills:DocumentationProcess optimizationOrganizationDetail-orientedTrainingCollaborationAnalytical thinking

Languages:English

Tech Stack:CventJifflenowICaptureMarketoSalesforce

Company Brief

Adyen

Global payments company providing a unified platform for accepting payments, risk management, and financial services to merchants and enterprises across online, mobile, and in-store channels.

Industry: Payments

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Amsterdam, Netherlands

Founded: 2006

Website LinkedIn