SEO Country Lead - Italy

Canva
Milan
Workplace: HybridContractFunction: Marketing & GrowthSkills: ["Ownership mindset","Analytical thinking","Stakeholder influence","Problem-solving","Cross-functional communication"]

Lead Canva’s SEO growth for Italy by defining and executing a locally grounded strategy across technical SEO, content, and authority building. Own the end-to-end roadmap aligned with international growth goals, analyze user intent and search behavior, and prioritize high-impact opportunities for organic sessions and signups. Partner with localization, design, product, engineering, data, and content teams, maintaining technical SEO fundamentals and exploring AI-powered search and discovery.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Canva
Canva
3 days ago

SEO Country Lead - Italy

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 7 hours agoStatus: Live

Job Summary

Lead Canva’s SEO growth for Italy by defining and executing a locally grounded strategy across technical SEO, content, and authority building. Own the end-to-end roadmap aligned with international growth goals, analyze user intent and search behavior, and prioritize high-impact opportunities for organic sessions and signups. Partner with localization, design, product, engineering, data, and content teams, maintaining technical SEO fundamentals and exploring AI-powered search and discovery.
Location: Milan
Workplace: Hybrid
Employment Type: Contract
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own the end-to-end SEO strategy for Italy across technical SEO, content, and authority building, creating a roadmap aligned with international growth goals.
  • •Analyze user intent, search behavior, competitors, and emerging trends to become a trusted expert on Italy’s search landscape.
  • •Identify and prioritize high-impact opportunities to grow organic sessions, signups, active users, returning users, and overall search visibility.
  • •Partner with localization, design, product, engineering, data, and content teams to create high-quality, locally relevant experiences.
  • •Maintain technical SEO foundations including site speed, crawlability, indexation, structured data, hreflang, and mobile optimization, and share learnings on AI-driven search/discovery.

Key Requirements

  • •Native Italian speaker with business-level English and deep understanding of Italian search behavior and cultural nuances.
  • •Successfully led SEO initiatives for large websites, understanding how technical SEO, content, and authority building work together.
  • •Able to develop a market strategy from the ground up using data and local knowledge to decide where to invest.
  • •Highly analytical with ability to translate performance data into priorities, KPIs, and recommendations tied to business impact.
  • •Comfortable influencing cross-functional stakeholders clearly, with an ownership mindset and autonomy to solve problems and unblock work.
Experience:Hyper-growth environmentsOrganic growthMulti-market expansion
Skills:Ownership mindsetAnalytical thinkingStakeholder influenceProblem-solvingCross-functional communication
Languages:ItalianEnglish
Tech Stack:LookerOmniSearch ConsoleSEMrushAhrefsScreaming FrogStructured dataHreflang

Company Brief

Canva
Canva is an online visual communications platform that provides drag-and-drop design tools, templates, and media assets for creating presentations, social media graphics, videos, documents and more, serving individuals and large enterprises globally.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Decacorn (USD 10B+)
Funding: Series E+
Headquarters: Surry Hills, New South Wales, Australia
Founded: 2012
Glassdoor
Glassdoor: 3.9
WebsiteLinkedInGlassdoor