Director, Integrated Marketing

Authentic Brands Group
London
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Leadership","Communication","Project management","Stakeholder management","Analytical thinking"]

Lead and oversee multi-channel integrated marketing for the Lifestyle Fashion portfolio across the EMEAI region, driving brand awareness, consumer engagement, and strategic partnerships. Manage regional licensees, coordinate campaigns across digital, retail, influencer, experiential, PR and paid media, and ensure local relevance and execution excellence.

This position is no longer accepting applications.

  • See live roles at Authentic Brands Group
  • Search all live jobs
  • Browse companies, collections, and locations hiring now
Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa

This position is no longer accepting applications.

See live roles at Authentic Brands GroupSearch all live jobsBrowse companies, collections, and locations hiring now

Authentic Brands Group
Authentic Brands Group
2 months ago

Director, Integrated Marketing

âś“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 1 hour agoStatus: Closed

Job Summary

Lead and oversee multi-channel integrated marketing for the Lifestyle Fashion portfolio across the EMEAI region, driving brand awareness, consumer engagement, and strategic partnerships. Manage regional licensees, coordinate campaigns across digital, retail, influencer, experiential, PR and paid media, and ensure local relevance and execution excellence.
Location: London
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Develop and execute integrated, multi-channel marketing campaigns across the Lifestyle Fashion portfolio in EMEAI.
  • •Lead regional marketing coordination and execution across digital, social, retail, influencer, experiential, PR, and paid media channels for specific brands.
  • •Manage monthly marketing meetings with licensees and regional partners across EMEAI, ensuring alignment on priorities, campaign plans, timelines, and deliverables across all Lifestyle brands.
  • •Build strong relationships with regional licensing partners and provide ongoing marketing support, guidance, and best practices to elevate local execution.
  • •Support the implementation of annual brand marketing plans and regional activations tied to key product launches, retail moments, collaborations, and seasonal campaigns.

Key Requirements

  • •8-10+ years’ experience in integrated marketing, brand marketing, or consumer campaigns, ideally within fashion, lifestyle, retail, or entertainment brands.
  • •Proven experience managing integrated marketing campaigns across multiple channels and international markets.
  • •Strong understanding of digital, social, influencer, retail, experiential, and consumer marketing.
  • •Experience managing regional stakeholders, licensees, distributors, or external brand partners.
  • •Strong project management and organisational skills with the ability to manage multiple campaigns and priorities simultaneously.
Experience:FashionRetailLifestyleEntertainmentBranding
Skills:LeadershipCommunicationProject managementStakeholder managementAnalytical thinking
Languages:English
Tech Stack:Microsoft OfficeKeynoteMarketing reporting platforms

Company Brief

Authentic Brands Group
Authentic Brands Group is a brand management company that acquires, develops, and markets consumer and lifestyle brands across fashion, footwear, and entertainment through licensing, wholesale, and retail partnerships.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Funding: Private Equity Backed
Headquarters: New York, United States
Founded: 2010
WebsiteLinkedIn