Senior Product Marketing Manager, Orchestration

Braze
Chicago
Workplace: HybridFull timeUSD 103,000 - 154,000 annuallyFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Storytelling","Communication","Strategic thinking","Problem-solving","Collaboration"]

Own the go-to-market strategy and positioning for orchestration products, translating customer personas and use cases into differentiated messaging. Conduct market, competitive, and customer research to spot growth and retention opportunities, then craft compelling content and collateral. Partner with product and PMM teams on AI messaging, lead product launches, drive adoption through programs, and equip GTM teams with the training and tools they need to sell and succeed.

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FursaFursa
Braze
Braze
1 month ago

Senior Product Marketing Manager, Orchestration

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Last checked: 2 hours agoStatus: Live

Job Summary

Own the go-to-market strategy and positioning for orchestration products, translating customer personas and use cases into differentiated messaging. Conduct market, competitive, and customer research to spot growth and retention opportunities, then craft compelling content and collateral. Partner with product and PMM teams on AI messaging, lead product launches, drive adoption through programs, and equip GTM teams with the training and tools they need to sell and succeed.
Location: Chicago
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop an in-depth understanding of core buyer personas and end users for orchestration products.
  • •Identify opportunity areas and recommend growth and retention strategies based on market insights.
  • •Create differentiated positioning and messaging grounded in customer use cases and platform capabilities.
  • •Partner with BrazeAI and PMM teams to ensure orchestration-specific AI messaging is consistent, differentiated, and tied to customer outcomes.
  • •Independently lead product launches and drive ongoing adoption through programs, demos, and enablement training.

Pay and Benefits

Salary: USD 103,000 - 154,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionLife InsuranceDisability InsuranceRetirementRsusPaid LeaveLearning BudgetParental LeaveFertility Benefits

Key Requirements

  • •6+ years of product or solutions marketing experience, preferably at high-growth B2B SaaS companies.
  • •Ability to develop strategic go-to-market plans and positioning based on customer personas and use cases.
  • •Strong technical literacy in AI and marketing automation, including explaining concepts such as agentic AI and journey orchestration to technical and non-technical audiences.
  • •Excellent written and verbal communication skills for creating and presenting marketing content and materials.
  • •Proven ability to collaborate cross-functionally to take products and features to market and drive continued success.
Experience:6+ yearsB2B SaaSProduct marketingSolutions marketing
Skills:StorytellingCommunicationStrategic thinkingProblem-solvingCollaboration
Languages:English
Tech Stack:AIAgentic AIJourney orchestrationMarketing automationBrazeAI

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn