Marketing Director - Real Estate Development

Majid Al Futtaim
Cairo
Workplace: OnsiteOthersFunction: Real Estate & Property ManagementExperience: 12+ yearsEducation: bachelorsSkills: ["Leadership","Cross-functional collaboration","Stakeholder management","Data-driven decision making","Brand governance"]

Lead and execute marketing strategy for Egypt’s real estate portfolio, overseeing campaigns, brand positioning, and market penetration across multiple developments in East and West Cairo. Drive data-driven initiatives aligned with sales, lead generation, and customer acquisition, while managing localized content and storytelling. Own performance reporting, budgeting, governance, and agency/PR/production relationships, and direct major project launches, events, roadshows, and premium customer experiences.

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Majid Al Futtaim
Majid Al Futtaim
1 month ago

Marketing Director - Real Estate Development

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Last checked: 18 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Lead and execute marketing strategy for Egypt’s real estate portfolio, overseeing campaigns, brand positioning, and market penetration across multiple developments in East and West Cairo. Drive data-driven initiatives aligned with sales, lead generation, and customer acquisition, while managing localized content and storytelling. Own performance reporting, budgeting, governance, and agency/PR/production relationships, and direct major project launches, events, roadshows, and premium customer experiences.
Location: Cairo
Workplace: Onsite
Employment Type: Others
Job Function: Real Estate & Property Management
Seniority: Director level

Key Responsibilities

  • •Develop and execute Egypt’s marketing strategy, annual plan, and budget for the real estate portfolio.
  • •Lead marketing initiatives across multiple developments and asset classes to ensure strong market positioning and commercial performance.
  • •Drive data-driven campaigns aligned with sales, lead generation, and customer acquisition objectives.
  • •Safeguard brand identity and oversee localized content, messaging, and storytelling across projects.
  • •Manage agencies/PR/production relationships and oversee launches, events, roadshows, broker activations, and performance reporting.

Key Requirements

  • •12+ years’ experience in marketing strategy, portfolio marketing, project launches, and campaign management within Egypt’s real estate sector.
  • •Bachelor’s degree in Marketing, Business Administration, Communications, or related field; MBA preferred.
  • •Strong expertise in multi-asset portfolio marketing, brand governance, and premium brand positioning.
  • •Proven leadership experience managing senior stakeholders, teams, and cross-functional initiatives.
  • •Advanced experience managing agencies, PR, vendors, and partnerships in the local Egypt market.
Experience:12+ yearsReal estatePortfolio marketingEgypt
Education:Bachelor's in Marketing, Business Administration, Communications (or related)
Skills:LeadershipCross-functional collaborationStakeholder managementData-driven decision makingBrand governance

Company Brief

Majid Al Futtaim
Emirati-owned diversified lifestyle conglomerate operating shopping malls, retail (including Carrefour franchise), leisure, hotels, and real estate across the Middle East, Africa and Asia, serving hundreds of millions of customers annually.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Funding: Private Equity Backed
Headquarters: Dubai, United Arab Emirates
Founded: 1992
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