SOREL Senior Email Marketing Specialist

Own and optimize the end-to-end email marketing program, driving revenue, retention, and customer lifetime value. Lead an email calendar across batch and triggered lifecycle campaigns, using data-driven segmentation and A/B testing to improve performance. Hands-on build and deployment in Zeta (or similar ESPs) with HTML and dynamic content customization, while partnering with Brand, Creative, Merchandising, and DTC teams to maintain deliverability and list health.