Director, Digital Experience Experimentation

Sephora
San Francisco
Workplace: RemoteFull timeUSD 212,400 - 236,000 hourlyFunction: Executive & General ManagementEducation: bachelorsSkills: ["Technical leadership","Cross-functional leadership","Governance","Stakeholder management","Coaching"]

Lead Sephora’s experimentation platform and technical standards across its digital ecosystem, defining strategy and architecture for AI-powered and non-deterministic experiences. Build the operating model and governance to prioritize, launch, monitor, and scale experiments across site, mobile apps, and digital platforms. Manage and coach a team of technical experimentation specialists, oversee vendors, and evolve measurement methodologies so Sephora can safely optimize and roll out dynamically personalized experiences.

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Sephora
Sephora
7 hours ago

Director, Digital Experience Experimentation

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Last checked: 7 hours agoStatus: Live

Job Summary

Lead Sephora’s experimentation platform and technical standards across its digital ecosystem, defining strategy and architecture for AI-powered and non-deterministic experiences. Build the operating model and governance to prioritize, launch, monitor, and scale experiments across site, mobile apps, and digital platforms. Manage and coach a team of technical experimentation specialists, oversee vendors, and evolve measurement methodologies so Sephora can safely optimize and roll out dynamically personalized experiences.
Location: San Francisco
Workplace: Remote
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Own Sephora’s experimentation platform and technical standards by setting technical strategy, roadmap, and architecture for site, mobile apps, and digital experience platforms.
  • •Build an experimentation operating model and governance for prioritizing, launching, monitoring, and scaling digital experiments across technology and business teams.
  • •Lead people, vendor, and cross-functional execution by coaching technical experimentation specialists and managing vendor relationships and senior stakeholder alignment.
  • •Define experimentation and evaluation strategy for AI-powered, non-deterministic, and dynamically personalized experiences, adapting beyond traditional A/B testing assumptions.
  • •Partner with product and business teams to evolve experimentation capabilities to meet rapidly growing test demand while ensuring reliability, security, and performance.

Pay and Benefits

Salary: USD 212,400 - 236,000 hourly
Perks:Health InsuranceDentalVision401kFsaHsaDisability InsuranceLife InsurancePaid Leave

Key Requirements

  • •10+ years of technology and experimentation platform experience, including digital product engineering, analytics engineering, personalization, or ecommerce optimization.
  • •7+ years leading cross-functional experimentation, personalization, digital optimization, or platform initiatives at scale.
  • •7+ years hands-on digital experimentation experience including A/B testing, multivariate testing, feature rollouts, holdouts, incrementality, and personalization using platforms such as Adobe Target or Optimizely.
  • •Proven ability to define scalable technical standards, governance models, and reusable implementation patterns for high-scale digital businesses.
  • •Bachelor’s degree in Computer Science, Engineering, Statistics, Mathematics, Economics, Analytics, Information Systems, or equivalent practical experience.
Experience:Ecommerce optimizationPersonalizationDigital optimizationData science
Education:Bachelor's
Skills:Technical leadershipCross-functional leadershipGovernanceStakeholder managementCoaching
Tech Stack:Adobe TargetOptimizely

Company Brief

Sephora
Global retailer of cosmetics, skincare, fragrance and beauty accessories operating physical stores and e-commerce. Sephora offers multi-brand product assortments, in-store services, and digital experiences and is a subsidiary of LVMH.
Industry: Omnichannel Retail
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Paris, France
Founded: 1969
WebsiteLinkedIn