Field Marketing Manager, Mexico

Databricks
Mexico City
Full timeFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Stakeholder management","Communication","Data-driven decision-making","Experimentation","Partnership-building"]

Own full-funnel field marketing for Mexico, translating customer insights, sales priorities, and global programs into marketing-sourced pipeline and revenue. Build a predictable, data-driven field marketing engine in partnership with Mexico sales leadership to co-create territory/account plans. Evolve demand-generation motions beyond events, improve lead management (speed-to-lead, routing, follow-up), and use attribution and performance data to optimize ROI across channels and programs.

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FursaFursa
Databricks
Databricks
2 days ago

Field Marketing Manager, Mexico

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Own full-funnel field marketing for Mexico, translating customer insights, sales priorities, and global programs into marketing-sourced pipeline and revenue. Build a predictable, data-driven field marketing engine in partnership with Mexico sales leadership to co-create territory/account plans. Evolve demand-generation motions beyond events, improve lead management (speed-to-lead, routing, follow-up), and use attribution and performance data to optimize ROI across channels and programs.
Location: Mexico City
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Translate marketing insights, sales priorities, and global programs into local full-funnel demand for Mexico.
  • •Build and operate a predictable, data-driven field marketing engine to accelerate sales success and meet pipeline and revenue contribution targets.
  • •Co-create field marketing plans with Mexico sales leadership and embed them in territory/account plans to improve engagement and forecast confidence.
  • •Evolve field marketing from event-centric execution to scalable, repeatable demand-generation motions that increase sourced and influenced pipeline.
  • •Improve lead management from field programs (speed-to-lead, routing accuracy, follow-up quality) and optimize ROI using attribution and performance data.
Travel: Low travel

Pay and Benefits

Perks:Health InsuranceDentalVision401kEquityPaid ParentalGym MembershipLearning BudgetEmployee AssistanceTravel Allowance

Key Requirements

  • •6+ years of B2B marketing experience, including 2–4 years in field marketing (or similar) with direct accountability for pipeline and revenue contribution.
  • •Proven success building marketing-sourced pipeline in partnership with direct sales and SDR/XDR teams, ideally in a high-growth or SaaS environment.
  • •Hands-on experience designing and executing integrated, full-funnel programs (events, digital campaigns, account-based initiatives, and partner activities) that generate measurable pipeline.
  • •Strong marketing operations aptitude using Salesforce (or a similar CRM) and a marketing automation platform to manage campaigns, leads, and attribution.
  • •Ability to use data and experimentation for investment decisions, including conversion analysis, pipeline reporting, and optimizing programs and budgets for ROI.
Experience:6+ yearsB2B marketingSaaSHigh-growth
Skills:Stakeholder managementCommunicationData-driven decision-makingExperimentationPartnership-building
Languages:English
Tech Stack:SalesforceCRMMarketing automation

Company Brief

Databricks
Provides a unified data analytics platform powered by Apache Spark to simplify building, deploying, and scaling data engineering, data science, and machine learning workloads for enterprises.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2013
WebsiteLinkedIn