inDrive

17 hours ago

Trade Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Drive growth and efficiency for the food delivery business globally by developing and executing trade marketing strategies that increase order volume and manage partners. Collaborate closely with marketing teams across upper/mid-funnel, CRM, and loyalty. Lead restaurants acquisition and retention initiatives, design in-app and external acquisition channels, and optimize promotions, bundles, and limited-time offers through analytics and partner test campaigns.

Location: Almaty

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop strategy for restaurants acquisition and retention, including restaurant density.
•Develop and execute trade marketing strategies across in-app channels (CRM, in-app placements, loyalty program) and external acquisition channels (media, digital, influencers).
•Identify growth opportunities across dark stores, B2B delivery, and food delivery.
•Align trade marketing initiatives with product, business, marketing, and partners objectives; develop elasticity of incentives for efficient customer acquisition and activation.
•Design and implement promotional mechanics, bundles, and limited-time offers to drive demand, conversion, sales, and basket size; manage test marketing campaigns with ecosystem partners globally.

Pay and Benefits

Perks:MentoringLearning ProgramsVolunteeringLanguage Courses

Key Requirements

•5+ years of experience in Trade Marketing, Channel Marketing, or eCommerce/Marketplace Marketing.
•Experience working with food delivery or e-commerce business models.
•Strong understanding of trade marketing mechanics and analytics that deliver commercial impact.
•Proven ability to design and execute promotions and activation programs that drive orders and new user acquisition.
•Analytical mindset with strong data-driven decision making and excellent cross-functional stakeholder management.

Experience:5+ years

Skills:Commercial thinkingAnalytical mindsetStakeholder managementProject coordinationCross-functional collaboration

Languages:EnglishSpanish

Company Brief

inDrive

A ride-hailing and mobility platform that lets passengers and drivers negotiate fares directly in real time. It also offers intercity travel, courier, and delivery services in multiple countries.

Industry: Mobility Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Mountain View, United States

Founded: 2013

Website LinkedIn

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inDrive

17 hours ago

Trade Marketing Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 17 hours agoStatus: Live

Job Summary

Location: Almaty

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Develop strategy for restaurants acquisition and retention, including restaurant density.
•Develop and execute trade marketing strategies across in-app channels (CRM, in-app placements, loyalty program) and external acquisition channels (media, digital, influencers).
•Identify growth opportunities across dark stores, B2B delivery, and food delivery.
•Align trade marketing initiatives with product, business, marketing, and partners objectives; develop elasticity of incentives for efficient customer acquisition and activation.
•Design and implement promotional mechanics, bundles, and limited-time offers to drive demand, conversion, sales, and basket size; manage test marketing campaigns with ecosystem partners globally.

Pay and Benefits

Perks:MentoringLearning ProgramsVolunteeringLanguage Courses

Key Requirements

•5+ years of experience in Trade Marketing, Channel Marketing, or eCommerce/Marketplace Marketing.
•Experience working with food delivery or e-commerce business models.
•Strong understanding of trade marketing mechanics and analytics that deliver commercial impact.
•Proven ability to design and execute promotions and activation programs that drive orders and new user acquisition.
•Analytical mindset with strong data-driven decision making and excellent cross-functional stakeholder management.

Experience:5+ years

Skills:Commercial thinkingAnalytical mindsetStakeholder managementProject coordinationCross-functional collaboration

Languages:EnglishSpanish

Company Brief

inDrive

A ride-hailing and mobility platform that lets passengers and drivers negotiate fares directly in real time. It also offers intercity travel, courier, and delivery services in multiple countries.

Industry: Mobility Platforms

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Mountain View, United States

Founded: 2013

Website LinkedIn