Marketing Manager, Go-To-Market

Own launch strategy, execution, and partner marketing for every new partner launch and conversion. Lead cross-functional planning with partners and internal teams across PR, lifecycle, web, affiliates, paid, and organic, then drive launch readiness, workback schedules, dashboards, and early performance optimization. Serve as the primary marketing point of contact during the launch window, develop co-marketing programs and creative/toolkits, and build repeatable playbooks and standards that improve every launch.