Digital Marketing Manager

Joy
Anywhere
Workplace: RemoteFull timeUSD 80,000 - 120,000 annuallyFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Communication","Organizational skills","Leadership","Cross-functional collaboration","Analytical thinking"]

Lead strategy, development, implementation, and ongoing optimization of digital marketing campaigns to efficiently acquire qualified leads. Use KPI and performance metric analysis (including LTV, CAC, ROAS, CPAs) to maximize return on ad spend, manage budgets, and produce weekly/monthly/quarterly reporting with dashboards. Partner cross-functionally to scale acquisition efforts, run continuous experimentation, and coordinate with vendors and platform partners to apply paid-media best practices.

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Joy
Joy
3 years ago

Digital Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Lead strategy, development, implementation, and ongoing optimization of digital marketing campaigns to efficiently acquire qualified leads. Use KPI and performance metric analysis (including LTV, CAC, ROAS, CPAs) to maximize return on ad spend, manage budgets, and produce weekly/monthly/quarterly reporting with dashboards. Partner cross-functionally to scale acquisition efforts, run continuous experimentation, and coordinate with vendors and platform partners to apply paid-media best practices.
Location: Anywhere
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Drive strategy, development, and optimization of digital marketing campaigns to acquire qualified leads efficiently.
  • •Analyze KPIs and performance metrics to maximize return on ad spend and improve campaign quality.
  • •Manage performance metrics and budget tracking; share findings cross-functionally.
  • •Identify and prioritize new acquisition and growth opportunities, including testing ideas leveraging changing technology and consumer behavior.
  • •Lead monitoring/analysis of campaign performance and compile regular reporting to create dashboards and summarize results.

Pay and Benefits

Salary: USD 80,000 - 120,000 annually

Key Requirements

  • •8+ years of digital marketing experience with a combination of in-house and agency experience preferred.
  • •Deep understanding of full-funnel marketing strategies and cross-device (mobile and web) experience.
  • •Strong analytical ability to derive insights from complex data and communicate them clearly cross-functionally.
  • •Exceptional organization, budgeting, project, and time-management skills.
  • •Highly proficient in Excel (pivot tables, graphs, formulas) and Google Suite (Sheets).
Experience:6+ yearsDigital marketing
Skills:CommunicationOrganizational skillsLeadershipCross-functional collaborationAnalytical thinking
Tech Stack:ExcelGoogle SheetsGoogle Suite

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Joy
Provides a wedding and event planning platform offering websites, guest management, RSVPs, registries, and mobile apps to help couples and hosts plan, communicate, and manage events. Integrates vendor tools and automation to streamline guest experiences and event logistics.
Industry: Events & Live Entertainment
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: San Francisco, United States
Founded: 2014
WebsiteLinkedIn