Integrated Media Planner

Basis Technologies
United States
Workplace: RemoteFull timeUSD 61,010 - 75,000 annuallyFunction: Marketing & GrowthExperience: 2+ yearsSkills: ["Client servicing","Strategic thinking","Written communication","Verbal communication","Issue resolution"]

Develop and monitor integrated media plans across channels for a suite of Basis clients, translating client objectives into clear, channel-spanning recommendations. Own client communications, meetings, and deliverables; collaborate with analytics to align media strategies and reporting insights to business KPIs. Manage insertion orders and campaign execution, negotiate vendor inventory/pricing, and support billing and performance analysis while partnering with internal media planning and buying teams.

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Basis Technologies
Basis Technologies
18 hours ago

Integrated Media Planner

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Last checked: 5 hours agoStatus: Live

Job Summary

Develop and monitor integrated media plans across channels for a suite of Basis clients, translating client objectives into clear, channel-spanning recommendations. Own client communications, meetings, and deliverables; collaborate with analytics to align media strategies and reporting insights to business KPIs. Manage insertion orders and campaign execution, negotiate vendor inventory/pricing, and support billing and performance analysis while partnering with internal media planning and buying teams.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and present integrated media plans across all media channels with clear rationale tied to client objectives.
  • •Communicate daily with clients via email, and own client meetings plus deliverables.
  • •Manage syndicated media tools and collaborate with analytics to align strategies and reporting insights/deliverables to business objectives.
  • •Negotiate with vendors for best inventory and pricing, and guide KPI analysis for strategic media plans.
  • •Manage insertion orders and post-IO plan revisions; assist with publisher IO approvals, traffic sheets, billing execution/discrepancies, and ensure campaigns meet budgets and KPIs.

Pay and Benefits

Salary: USD 61,010 - 75,000 annually
Perks:401k MatchingHealth InsurancePaid SabbaticalsParental LeaveFlexible Work

Key Requirements

  • •2+ years of experience in digital media planning and buying.
  • •Understanding and interest in programmatic media and real-time bidding, including hands-on DSP buying experience.
  • •Experience working alongside a Demand Side Platform and managing media execution for campaigns.
  • •Strong written and verbal communication plus strategic thinking and proactive client service skills.
  • •Intermediate to advanced Excel and PowerPoint skills.
Experience:2+ years
Skills:Client servicingStrategic thinkingWritten communicationVerbal communicationIssue resolution
Certifications:Basis Certified
Tech Stack:Demand Side PlatformDSP buyingReal-time biddingExcelPowerPointDatoramaAd serverProgrammatic mediaDatorama dashboardsKey Performance Indicators

Company Brief

Basis Technologies
Provides an integrated programmatic advertising platform that automates media planning, buying, optimization, and reporting across digital channels to help brands and agencies scale advertising operations and improve campaign performance.
Industry: SaaS
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Boston, United States
WebsiteLinkedIn