Demand Generation

Freed
San Francisco
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Communication","Leadership","Analytical thinking","Collaboration"]

Founding Demand Generation leader responsible for discovering and validating new growth channels, designing experiments, and turning unknowns into scalable engines. Own end-to-end experimentation lifecycle, collaborate with marketing, sales, product, and engineering, manage agency partners, and build frameworks to optimize invest/scale decisions in a healthcare AI company.

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FursaFursa
Freed
Freed
3 months ago

Demand Generation

âś“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Founding Demand Generation leader responsible for discovering and validating new growth channels, designing experiments, and turning unknowns into scalable engines. Own end-to-end experimentation lifecycle, collaborate with marketing, sales, product, and engineering, manage agency partners, and build frameworks to optimize invest/scale decisions in a healthcare AI company.
Location: San Francisco
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own the end-to-end experimentation lifecycle: ideation, hypothesis formation, test design, execution, measurement, and reporting; build a structured learning agenda.
  • •Identify and evaluate potential new demand generation channels (e.g., paid media, partnerships, community, events, content syndication, direct mail, product-led motions) for incremental growth.
  • •Design and run rapid experiments to validate or invalidate channel hypotheses before committing significant resources; move fast, fail fast, and document everything.
  • •Collaborate with internal marketing, sales, product, and engineering teams to align experiments with broader go-to-market strategy and ensure learnings flow back to the organization.
  • •Manage relationships with agency partners and external vendors, directing efforts toward high-priority experiments and accountability for results.

Pay and Benefits

Perks:Medical BenefitsPaid LeaveHealth InsuranceVision Benefits

Key Requirements

  • •10+ years of experience in demand generation, growth marketing, or performance marketing with a track record of discovering and scaling new channels
  • •Startup experience, ideally in a role where you had to figure things out from scratch rather than optimize existing motions
  • •Demonstrated experience in AI-native work to design and running structured experimentation programs—not just executing campaigns, but building the testing frameworks behind them
  • •Strong analytical chops; ability to design experiments with statistical rigor, interpret results honestly, and make clear data-backed recommendations
  • •Proficiency with marketing and analytics tools (e.g., HubSpot, Google Analytics, paid media platforms, BI tools); hands-on, not just strategic
Experience:10+ yearsHealthcareAISaaS
Skills:CommunicationLeadershipAnalytical thinkingCollaboration
Languages:English
Tech Stack:HubSpotGoogle AnalyticsBI toolsAIPaid media

Company Brief

Freed
Freed builds an AI clinician assistant and medical scribe that automates documentation, visit prep, EHR interactions, coding, and clinical letters to reduce clinician administrative burden and burnout for outpatient practices.
Industry: HealthTech
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Funding: Series A
Headquarters: San Francisco, United States
Founded: 2023
Glassdoor
Glassdoor: 3.8
WebsiteLinkedInGlassdoor