Senior Director of Marketing

Lead creative strategy, global narrative, and brand positioning at the center of the marketing team. Own brand strategy end-to-end (positioning, narrative, voice, standards), direct flagship campaigns from concept through launch, and develop experiential activations tied to product moments. Drive European market entry growth (UK, France, Netherlands) through localization and cultural adaptation, manage brand health KPIs, and build/lead the brand and creative team while overseeing campaign production and operations.