Senior Manager, Sports

The Kraft Heinz Company
Chicago
Workplace: OnsiteFull timeUSD 120,800 - 151,000Function: Solutions Engineering & Sales EngineeringExperience: 5-7 yearsSkills: ["Communication","Problem-solving","Analytical skills","Interpersonal skills","Adaptability"]

Drive sports marketing partnerships for major league, team, and athlete initiatives, leading negotiation, development, and execution to build differentiated marketing channels and brand equity. Partner with sports properties and internal stakeholders to shape local market strategies, create ROI research frameworks, and use consumer insights and performance data to guide in-market results. Collaborate with agencies and cross-functional teams to deliver creative work and activations on time and on budget.

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The Kraft Heinz Company
The Kraft Heinz Company
5 days ago

Senior Manager, Sports

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Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Drive sports marketing partnerships for major league, team, and athlete initiatives, leading negotiation, development, and execution to build differentiated marketing channels and brand equity. Partner with sports properties and internal stakeholders to shape local market strategies, create ROI research frameworks, and use consumer insights and performance data to guide in-market results. Collaborate with agencies and cross-functional teams to deliver creative work and activations on time and on budget.
Location: Chicago
Workplace: Onsite
Employment Type: Full time
Job Function: Solutions Engineering & Sales Engineering
Seniority: Manager level

Key Responsibilities

  • •Lead negotiation, development, and execution of league, team, and athlete partnerships that drive differentiated marketing channels.
  • •Assist the Head of Sports & Entertainment Marketing with end-to-end local market strategy and partnership opportunity input aligned to brand and business objectives.
  • •Collaborate with external partners and internal teams to develop creative briefs and execute sports marketing initiatives across channels.
  • •Work with sports marketing agencies and ancillary vendors to ensure successful partnership execution.
  • •Analyze data and apply consumer insights to assess in-market results and inform partnership and campaign strategy, including ROI research frameworks.

Pay and Benefits

Salary: USD 120,800 - 151,000
Perks:Health InsuranceDentalVisionPaid LeaveFlexible Work401kLife InsuranceDisability Insurance

Key Requirements

  • •5-7 years of sports marketing experience in a CPG company or from the agency side (advertising, consulting, or media).
  • •Experience supporting the development and execution of sports partnerships, with strong collaboration skills.
  • •Solid problem-solving and analytical skills with the ability to simplify complex issues.
  • •Effective communication and interpersonal skills working in cross-functional team environments.
  • •Comfort managing multiple simultaneous projects in a dynamic, fast-paced environment.
Experience:5-7 yearsSports marketingCPGAdvertisingConsultingMediaAgency
Skills:CommunicationProblem-solvingAnalytical skillsInterpersonal skillsAdaptability

Company Brief

The Kraft Heinz Company
The Kraft Heinz Company is a global food and beverage company producing iconic packaged foods and condiments across categories like cheese, meals, condiments, and beverages, serving retail, foodservice, and consumer markets worldwide.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Chicago, United States
Founded: 2015
WebsiteLinkedIn