Canva

2 months ago

Creative Strategist, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Creative strategist focused on driving real user growth for Canva in Germany by leading the full creative cycle, optimizing performance with data, and shaping both organic and paid social campaigns across Meta, TikTok, Instagram, and YouTube. You’ll influence cross-functional teams, manage creator content localization, and contribute to CRO initiatives in a hybrid Berlin-based role.

Location: Berlin

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Lead the creative flywheel — own the full creative cycle (research, briefing, production, editing, and analysis), driving sprint cycles with regional and global teams and developing testable ideas grounded in user insights
•Analyse and optimise performance — dig into dashboards to spot winners, diagnose underperformance, and design creative tests, lift studies, and attribution experiments in close partnership with analytics teams
•Lead organic and paid social creative strategy — define high-performing creative for German audiences across Meta, TikTok, Instagram, and emerging platforms, building content systems informed by performance data and local cultural moments
•Own UGC, localisation, and market insight — brief and review creator content to ensure it's on-brand and platform-optimised, bringing genuine cultural fluency to every project
•Work with in-house and agency teams — bridge external creative partners and internal stakeholders, collaborating with media buyers, data science, and Europe Growth Marketing Lead across Brand, Product Growth, and Analytics

Pay and Benefits

Equity and Bonus:Equity

Perks:EquityParental LeaveWellness StipendFlexible Leave

Key Requirements

•Hands-on experience in creative strategy or performance marketing for paid and organic social (Meta, TikTok, YouTube, Instagram)
•Deep knowledge of the German market with fluency in German and English
•Strong experience briefing and iterating creative in cross-functional (sprints) teams
•Proficiency with performance dashboards, data tools, and measurement frameworks (MMM, attribution)
•Ability to collaborate with global teams, agencies, and internal stakeholders across Brand, Growth, and Analytics

Experience:Growth marketingMarketing

Skills:CommunicationCollaborationProblem-solvingStrategic thinking

Languages:GermanEnglish

Tech Stack:MetaTikTokInstagramYouTubeMMMData dashboards

Company Brief

Canva

Canva is an online visual communications platform that provides drag-and-drop design tools, templates, and media assets for creating presentations, social media graphics, videos, documents and more, serving individuals and large enterprises globally.

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Scaleup

Valuation: Decacorn (USD 10B+)

Funding: Series E+

Headquarters: Surry Hills, New South Wales, Australia

Founded: 2012

Glassdoor: 3.9

Website LinkedIn Glassdoor

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Canva

2 months ago

Creative Strategist, Growth Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Location: Berlin

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Lead the creative flywheel — own the full creative cycle (research, briefing, production, editing, and analysis), driving sprint cycles with regional and global teams and developing testable ideas grounded in user insights
•Analyse and optimise performance — dig into dashboards to spot winners, diagnose underperformance, and design creative tests, lift studies, and attribution experiments in close partnership with analytics teams
•Lead organic and paid social creative strategy — define high-performing creative for German audiences across Meta, TikTok, Instagram, and emerging platforms, building content systems informed by performance data and local cultural moments
•Own UGC, localisation, and market insight — brief and review creator content to ensure it's on-brand and platform-optimised, bringing genuine cultural fluency to every project
•Work with in-house and agency teams — bridge external creative partners and internal stakeholders, collaborating with media buyers, data science, and Europe Growth Marketing Lead across Brand, Product Growth, and Analytics

Pay and Benefits

Equity and Bonus:Equity

Perks:EquityParental LeaveWellness StipendFlexible Leave

Key Requirements

•Hands-on experience in creative strategy or performance marketing for paid and organic social (Meta, TikTok, YouTube, Instagram)
•Deep knowledge of the German market with fluency in German and English
•Strong experience briefing and iterating creative in cross-functional (sprints) teams
•Proficiency with performance dashboards, data tools, and measurement frameworks (MMM, attribution)
•Ability to collaborate with global teams, agencies, and internal stakeholders across Brand, Growth, and Analytics

Experience:Growth marketingMarketing

Skills:CommunicationCollaborationProblem-solvingStrategic thinking

Languages:GermanEnglish

Tech Stack:MetaTikTokInstagramYouTubeMMMData dashboards

Company Brief

Canva

Industry: Enterprise Software

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Scaleup

Valuation: Decacorn (USD 10B+)

Funding: Series E+

Headquarters: Surry Hills, New South Wales, Australia

Founded: 2012

Glassdoor: 3.9

Website LinkedIn Glassdoor