Lead Product Marketing, Decisioning Studio

Braze
New York, San Francisco, Chicago, Austin
Workplace: HybridFull timeUSD 127,000 - 179,000 annuallyFunction: Marketing & GrowthExperience: 8+ yearsEducation: bachelorsSkills: ["Strategic thinking","Written communication","Verbal communication","Execution focus","Cross-functional collaboration"]

Own Decisioning Studio’s product marketing at Braze, translating complex AI and decisioning technology into positioning, messaging, and launch strategy. Lead competitive strategy, pricing and packaging input, and field narratives for technical buyers and enterprise data teams. Partner closely with Product Management and Engineering to shape roadmap influence, build adoption motion, and drive measurable outcomes across pipeline influence, adoption, and expansion.

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Braze
Braze
4 days ago

Lead Product Marketing, Decisioning Studio

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Last checked: 9 hours agoStatus: Live

Job Summary

Own Decisioning Studio’s product marketing at Braze, translating complex AI and decisioning technology into positioning, messaging, and launch strategy. Lead competitive strategy, pricing and packaging input, and field narratives for technical buyers and enterprise data teams. Partner closely with Product Management and Engineering to shape roadmap influence, build adoption motion, and drive measurable outcomes across pipeline influence, adoption, and expansion.
Location: New York, San Francisco, Chicago, Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own Decisioning Studio product marketing: positioning, messaging architecture, launch strategy and execution, competitive strategy, pricing and packaging input, and field narrative.
  • •Translate complex decisioning technology—including LLMs, agentic systems, and data infrastructure—into clear language for technical and business audiences.
  • •Run sustained launches that extend from positioning through field readiness to drive ongoing adoption and expansion.
  • •Build and measure marketing plans in partnership with demand, brand, and communication teams.
  • •Enable the field to sell the technical product by creating narratives, plays, and assets with PMM GTM, Solutions Consulting, and CS.
Travel: Medium travel

Pay and Benefits

Salary: USD 127,000 - 179,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionLife InsuranceDisability InsuranceRetirementPaid LeaveLearning BudgetEquity

Key Requirements

  • •8+ years of product marketing experience with a strong background in technical and AI products.
  • •Fluency in the enterprise AI landscape, including large language models, agentic AI, and AI infrastructure.
  • •Proven track record developing product positioning and messaging for technical audiences in competitive markets.
  • •Experience partnering closely with Product Management and Engineering to understand and shape roadmap strategy via market and customer insight.
  • •Strong written and verbal communication skills to explain complex AI concepts to technical and business audiences.
Experience:8+ yearsEnterprise AIProduct marketingMartechCustomer engagementEnterprise softwareData & AI
Education:Bachelor's
Skills:Strategic thinkingWritten communicationVerbal communicationExecution focusCross-functional collaboration
Languages:English
Tech Stack:Large language modelsAgentic AIAI infrastructureData infrastructurePricing and packagingMartechCustomer engagementPersonalizationDecisioningRecommendation systemsExperimentation platformsAI agentsLLMs

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn