Manager, Marketing Strategy

NBC Universal
United States
Workplace: HybridFull timeUSD 75,000 - 105,000 annuallyFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Collaboration","Analytical thinking","Ownership","Presentation"]

Lead the evolution and activation of Peacock’s long-term brand strategy across campaigns, partnerships, platform experiences, and cultural moments. Translate audience insights, performance data, and competitive intelligence into clear positioning and actionable direction for cross-functional teams. Own brand frameworks and KPI tracking to inform leadership updates, ensuring brand consistency and stronger audience connection both on and off platform.

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NBC Universal
NBC Universal
2 days ago

Manager, Marketing Strategy

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Last checked: 3 hours agoStatus: Live

Job Summary

Lead the evolution and activation of Peacock’s long-term brand strategy across campaigns, partnerships, platform experiences, and cultural moments. Translate audience insights, performance data, and competitive intelligence into clear positioning and actionable direction for cross-functional teams. Own brand frameworks and KPI tracking to inform leadership updates, ensuring brand consistency and stronger audience connection both on and off platform.
Location: United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Support the development and evolution of Peacock’s brand strategy across marketing, product, programming, distribution, creative, insights, and partnerships.
  • •Translate brand positioning and audience insights into actionable direction for campaigns and partner activations.
  • •Synthesize performance data, cultural trends, and competitive intelligence into strategic recommendations.
  • •Streamline incorporation of Marketing Strategy inputs into campaign development and key milestones with cross-functional teams.
  • •Maintain brand frameworks and monitor brand health/engagement KPIs to support leadership updates and strategic refinement.

Pay and Benefits

Salary: USD 75,000 - 105,000 annually
Perks:Health InsuranceDentalVision401kPaid Leave

Key Requirements

  • •5+ years of experience in consumer, entertainment, or brand marketing strategy.
  • •Demonstrated ability to translate data, audience insights, and cultural trends into strategic recommendations.
  • •Experience developing positioning, briefs, or narrative frameworks to guide cross-functional execution.
  • •Proven ability to combine analytics with creativity to shape strategy.
  • •Comfort interpreting KPIs and research to inform brand and marketing strategies.
Experience:Consumer marketingEntertainment marketingBrand marketingStreaming
Education:Bachelor's
Skills:CommunicationCollaborationAnalytical thinkingOwnershipPresentation
Languages:English
Tech Stack:Keynote

Company Brief

NBC Universal
NBCUniversal is a global media and entertainment company producing and distributing film, television, news, sports and streaming content, and operating theme parks and consumer experiences across a portfolio of well-known brands including NBC, Universal Pictures and Peacock.
Industry: Film & Television
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York City, United States
Founded: 2004
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