Field Marketer

Profound
New York
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Collaboration","Problem-solving","Organization","Data-driven"]

Drive Profound’s field marketing strategy and execution in a fast-paced B2B SaaS environment. Own multi-touch campaigns, ABM programs, and tradeshow activity, collaborating closely with Sales and SDRs to generate pipeline and accelerate revenue. Hands-on, data-driven, and execution-focused—from events and messaging to post-event follow-up and measurement.

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Profound
Profound
7 months ago

Field Marketer

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Drive Profound’s field marketing strategy and execution in a fast-paced B2B SaaS environment. Own multi-touch campaigns, ABM programs, and tradeshow activity, collaborating closely with Sales and SDRs to generate pipeline and accelerate revenue. Hands-on, data-driven, and execution-focused—from events and messaging to post-event follow-up and measurement.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Build and execute multi-touch field marketing campaigns tied to tradeshows, conferences, regional events, and ABM initiatives before, during, and after each moment.
  • •Own tradeshow strategy end to end, including target accounts, messaging, pre-event outreach, booth experience, on-site execution, and post-event conversion.
  • •Partner closely with Sales and SDRs to align on ICPs, account lists, outreach sequences, meeting goals, and follow-up, and celebrate wins together.
  • •Actively support pipeline generation by booking meetings, helping pitch on the floor, jumping into conversations, and driving momentum.
  • •Design and run field ABM programs across one-to-few and one-to-many motions using events, direct mail, social, email, and outbound.

Key Requirements

  • •Experience building and executing field marketing or demand generation programs in B2B SaaS or technology, including tradeshows, roadshows, regional events, ABM, and outbound-aligned campaigns.
  • •Thrives in fast-moving environments and is a doer, not just a planner.
  • •Ability to collaborate closely with Account Executives and SDRs, sharing goals, pressure, and wins.
  • •Strong messaging instincts and audience targeting with on-the-ground execution.
  • •Data-minded with a focus on pipeline, influence, and measurable outcomes.
Experience:MarketingField marketingABMDemand generationB2B SaaS
Skills:CommunicationCollaborationProblem-solvingOrganizationData-driven
Tech Stack:LinkedInABMDirect mailEmailOutbound

Company Brief

Profound
Builds an AI visibility and answer‑engine optimization platform that helps enterprise brands measure, optimize, and control how they appear across ChatGPT, Google AI, Perplexity and other AI/answer engines.
Industry: Enterprise Software
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Funding: Series B
Headquarters: New York, United States
Founded: 2024
WebsiteLinkedIn