Digital Marketing Specialist

Mastercard
Bangkok
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Communication","Presentation","Collaboration","Problem-solving","Teamwork"]

Digital Marketing Specialist responsible for delivering data-driven digital marketing initiatives and campaigns for clients within Mastercard Advisors & Consulting Services. Leads end-to-end marketing projects, leveraging data analytics, marketing automation, and lifecycle management to drive measurable business impact while collaborating across a matrix organization and with external partners.

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Mastercard
Mastercard
3 months ago

Digital Marketing Specialist

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Status: Live

Job Summary

Digital Marketing Specialist responsible for delivering data-driven digital marketing initiatives and campaigns for clients within Mastercard Advisors & Consulting Services. Leads end-to-end marketing projects, leveraging data analytics, marketing automation, and lifecycle management to drive measurable business impact while collaborating across a matrix organization and with external partners.
Location: Bangkok
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact
  • •Support client projects, collaborating to conceptualize and execute impactful campaigns
  • •End-to-end execution of Marketing Services projects focusing on financial performance and impact
  • •Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives
  • •Ensure operational project execution within agreed milestones and budget
Travel: Medium travel

Key Requirements

  • •Hands-on experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation
  • •Client management mindset with interest in supporting client-facing work and leading digital marketing solutions
  • •Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes
  • •Strong collaboration skills to thrive in a matrix organization and effectively manage internal and external stakeholders
  • •Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects
Experience:MarketingDigital marketing
Education:Bachelor's
Skills:CommunicationPresentationCollaborationProblem-solvingTeamwork
Languages:English
Tech Stack:Data analyticsData visualizationMarketing automation

Company Brief

Mastercard
Mastercard is a global payments and technology company that processes transactions, provides fraud prevention and data services, and builds payment infrastructure for consumers, businesses, merchants and governments across 200+ countries.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Purchase, New York, United States
Founded: 1966
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