CRM Executive

Own the end-to-end CRM lifecycle for every Justlife user by planning, segmenting, and evaluating campaigns that improve retention and reactivate dormant customers. Build automated flows across email, push, SMS, and in-app, ensuring data accuracy and error-free execution. Run tests to improve the next send, track KPIs like CLV, open/click rates, and repeat-booking windows, and partner with Brand & Creative and business teams to shape GCC-focused strategy.