Retail Media Manager

Stanley Black & Decker
France
Workplace: HybridFull timeFunction: Data Science & Machine LearningEducation: mastersSkills: ["Organization","Project management","Data analysis","Analytical thinking","Collaboration"]

Drive digital sales performance across Stanley Black & Decker brands by optimizing product and brand content on retailer e-commerce and omnichannel platforms. You’ll run Retail Media campaigns, align with marketing and Key Account Managers, coordinate briefs with retailers and partners, manage marketing budget/forecasting, and measure impact through traffic, clicks, conversions, and QBRs—while continuously identifying opportunities to maximize ROI.

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Stanley Black & Decker
Stanley Black & Decker
1 week ago

Retail Media Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 2 hours agoStatus: Live

Job Summary

Drive digital sales performance across Stanley Black & Decker brands by optimizing product and brand content on retailer e-commerce and omnichannel platforms. You’ll run Retail Media campaigns, align with marketing and Key Account Managers, coordinate briefs with retailers and partners, manage marketing budget/forecasting, and measure impact through traffic, clicks, conversions, and QBRs—while continuously identifying opportunities to maximize ROI.
Location: France
Workplace: Hybrid
Employment Type: Full time · Permanent
Job Function: Data Science & Machine Learning

Key Responsibilities

  • •Manage and optimize digital content, including content audits, product page optimization, and enriching brand spaces.
  • •Develop bundles and product variations to increase average basket size.
  • •Set up and optimize Retail Media campaigns across e-commerce and omnichannel retailers, coordinating briefs and optimizations.
  • •Manage marketing budget and forecasting, and analyze campaign performance with detailed reporting and QBRs.
  • •Monitor market trends and competitors to identify new digital visibility and performance opportunities.

Pay and Benefits

Perks:Health InsuranceMeal Allowance

Key Requirements

  • •Master 2 in Marketing / Commerce (or similar business school degree).
  • •Proven experience in digital marketing, e-commerce, or managing digital campaigns.
  • •Strong project management and organization skills, able to handle multiple clients, campaigns, and brands at once.
  • •Strong data analysis ability with a mindset focused on results and performance.
  • •Good command of digital tools, especially Excel, plus experience with e-commerce platforms.
Education:Master's in Marketing / Commerce
Skills:OrganizationProject managementData analysisAnalytical thinkingCollaboration
Languages:French
Tech Stack:ExcelE-commerce platforms

Company Brief

Stanley Black & Decker
Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New Britain, United States
Founded: 2010
Glassdoor
Glassdoor: 3.5
Website