Content Strategist

U.S. Bancorp
Chicago, Minneapolis
Workplace: HybridFull timeUSD 86,530 - 101,800 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 5+ yearsEducation: bachelorsSkills: ["Storytelling","Stakeholder influence","Cross-functional collaboration","Data-driven measurement","Editorial leadership"]

Lead content strategy and copy development across digital marketing channels to drive engagement, consideration, and business growth. Partner with Marketing, Product, UX, SEO, Analytics, Creative, and Compliance to design and optimize content experiences across product pages, marketing web pages, thought leadership, virtual events, and integrated campaigns. Own editorial standards and content governance, and use SEO and performance insights to measure and improve content impact.

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FursaFursa
U.S. Bancorp
U.S. Bancorp
2 days ago

Content Strategist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 20 hours agoStatus: Live

Job Summary

Lead content strategy and copy development across digital marketing channels to drive engagement, consideration, and business growth. Partner with Marketing, Product, UX, SEO, Analytics, Creative, and Compliance to design and optimize content experiences across product pages, marketing web pages, thought leadership, virtual events, and integrated campaigns. Own editorial standards and content governance, and use SEO and performance insights to measure and improve content impact.
Location: Chicago, Minneapolis
Workplace: Hybrid
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Mid level

Key Responsibilities

  • •Develop and execute content strategies that support business goals, customer needs, and digital marketing objectives.
  • •Write and oversee marketing copy for product pages, campaign landing pages, thought leadership, client stories, email campaigns, virtual events, and multimedia assets.
  • •Ensure content is clear, persuasive, on-brand, and optimized for engagement, SEO, and conversion.
  • •Collaborate with cross-functional teams to deliver cohesive content experiences across digital channels and customer touchpoints.
  • •Establish and maintain voice, tone, messaging, editorial standards, and content governance best practices.

Pay and Benefits

Salary: USD 86,530 - 101,800 annually
Perks:Health InsuranceDentalVision401kLife InsurancePaid LeaveParental LeavePaid Holidays

Key Requirements

  • •Bachelor's degree, or equivalent work experience.
  • •Five or more years of experience in content strategy, content marketing, copywriting, digital marketing, or related field.
  • •Demonstrated experience creating and executing content strategies for digital channels.
  • •Strong writing, editing, and storytelling skills developing customer-focused marketing content.
  • •Experience collaborating with cross-functional business partners to deliver content solutions supporting business objectives.
Experience:5+ years
Education:Bachelor's
Skills:StorytellingStakeholder influenceCross-functional collaborationData-driven measurementEditorial leadership
Tech Stack:SEOAnalyticsCustomer journey mapping

Company Brief

U.S. Bancorp
U.S. Bancorp is the parent company of U.S. Bank, providing consumer, business, and institutional banking services including lending, payments, treasury management, wealth management, and merchant solutions across the United States.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Minneapolis, United States
Founded: 1863
Glassdoor
Glassdoor: 3.8
WebsiteLinkedInGlassdoor