Segment Public Relations Senior Specialist

Shape external communications at the segment level by drafting and editing press releases, media briefs, and external messaging aligned with brand standards and AP Style. Own PR KPI measurement (reach, SOV, campaign metrics), manage media relations and media inquiries, and support crisis and issues communications. Collaborate with segment leadership, brand, marketing, and external partners to deliver integrated PR programs, pitch stories to global and trade media, and maintain media lists and coverage reporting.