Senior Account-Based Marketing Manager, Autodesk Flow (Media & Entertainment)

Autodesk
Denver
Workplace: HybridFull timeUSD 103,000 - 183,920 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Strategic planning","Cross-functional collaboration","Measurement and reporting","Data-driven decision making","Stakeholder management"]

Own an account-based marketing (ABM) motion for Autodesk Flow, partnering directly with the Flow sales organization. Build and maintain account clusters, scoring, and intent-driven prioritization while co-planning on pipeline and quarterly business reviews. Develop integrated 1:few programs across digital, content, paid media, events, and executive engagement, equip sellers with playbooks and account intelligence, and measure outcomes to continuously refine targeting, personalization, and reporting.

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FursaFursa
Autodesk
Autodesk
13 hours ago

Senior Account-Based Marketing Manager, Autodesk Flow (Media & Entertainment)

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Last checked: 13 hours agoStatus: Live

Job Summary

Own an account-based marketing (ABM) motion for Autodesk Flow, partnering directly with the Flow sales organization. Build and maintain account clusters, scoring, and intent-driven prioritization while co-planning on pipeline and quarterly business reviews. Develop integrated 1:few programs across digital, content, paid media, events, and executive engagement, equip sellers with playbooks and account intelligence, and measure outcomes to continuously refine targeting, personalization, and reporting.
Location: Denver
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Partner with Flow Sales as the dedicated ABM counterpart by co-planning, running pipeline reviews and quarterly business reviews, and optimizing engagement to support revenue targets.
  • •Build and maintain account clusters, including scoring/prioritization against ICP, operationalizing intent and engagement signals, and tracking champions across production cycles.
  • •Develop and execute integrated 1:few programs across digital, content, paid media, events, and executive engagement at both cluster and account scale.
  • •Equip sales with ABM plays and sales readiness materials, including conversation guides, objection handling, competitive positioning, and account briefs supported by central content.
  • •Define measurement frameworks and report on account engagement, pipeline creation and progression, deal size/expansion, then turn learnings into repeatable playbooks and recommendations.

Pay and Benefits

Salary: USD 103,000 - 183,920 annually

Key Requirements

  • •8+ years in B2B marketing, account-based marketing, demand generation, or customer marketing, with at least 5 years focused on ABM.
  • •Experience serving as the dedicated ABM partner to a specific sales organization, including account co-planning, pipeline reviews, and quarterly business reviews.
  • •Experience building and executing 1:few or cluster-based ABM programs (not broad demand generation adapted to an account list).
  • •Experience owning account scoring and prioritization in collaboration with Sales, plus lead routing and funnel optimization for seller handoff.
  • •Hands-on proficiency with Salesforce and Marketo (or comparable CRM/marketing automation) and ABM/intent platforms such as 6sense or Demandbase, with reporting on account engagement and pipeline impact.
Experience:8+ yearsB2B marketingAccount-based marketingDemand generationCRMMarketing automation
Skills:Strategic planningCross-functional collaborationMeasurement and reportingData-driven decision makingStakeholder management
Certifications:6sense certification
Tech Stack:SalesforceMarketo6senseDemandbaseFollozeAIAutomation

Company Brief

Autodesk
Provides design and engineering software for architecture, construction, manufacturing, media, and entertainment industries, offering CAD, BIM, and 3D modeling tools to enable product and infrastructure design workflows.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Rafael, United States
Founded: 1982
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Glassdoor: 3.9
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