Marketing Specialist, APAC

Arista Networks
Pune
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Project coordination","Attention to detail","Collaboration","Cross-functional collaboration"]

Own product marketing and technical content for APAC, translating complex technology into customer-friendly messaging and localized campaign assets. Partner closely with APAC Sales, Engineering, Product, and global marketing teams to execute integrated demand-generation programs—covering case studies, presentations, sales enablement, webinars, email, and digital campaigns. Support partner co-branded initiatives, maintain content calendars, and track basic campaign metrics to improve future performance.

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FursaFursa
Arista Networks
Arista Networks
2 days ago

Marketing Specialist, APAC

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live
Reposted: similar role first listed 6 days ago

Job Summary

Own product marketing and technical content for APAC, translating complex technology into customer-friendly messaging and localized campaign assets. Partner closely with APAC Sales, Engineering, Product, and global marketing teams to execute integrated demand-generation programs—covering case studies, presentations, sales enablement, webinars, email, and digital campaigns. Support partner co-branded initiatives, maintain content calendars, and track basic campaign metrics to improve future performance.
Location: Pune
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and localize product marketing content such as case studies and presentations for APAC technical and business needs.
  • •Create and maintain sales enablement assets to equip the APAC sales team with product messaging.
  • •Collaborate with technical marketing and engineering to produce technical blog posts, customer use cases, and feature highlight content.
  • •Coordinate and support regional campaign execution (assets on schedule), including demand generation like email campaigns, webinars, and digital marketing.
  • •Support partner/channel marketing with joint co-branded campaigns and provide local market insights to align execution across teams.

Key Requirements

  • •5+ years of experience in B2B technology marketing with a focus on product or technical marketing execution.
  • •Ability to simplify complex technology concepts into marketing content.
  • •Strong project coordination skills to manage multiple tasks and deadlines in a fast-paced environment.
  • •Familiarity with APAC markets, including awareness of regional customer needs and cultural nuances.
  • •Proficiency with CRM (e.g., Salesforce), marketing automation platforms (e.g., HubSpot), and basic marketing analytics.
Experience:B2B technology marketingProduct marketingTechnical marketingEnterprise technologyNetworkingAPAC markets
Skills:CommunicationProject coordinationAttention to detailCollaborationCross-functional collaboration
Languages:English
Tech Stack:SalesforceHubSpotCRMMarketing automation

Company Brief

Arista Networks
Designs and sells high-performance cloud networking hardware and software for large-scale data centers and enterprise environments, including switches, routers, and network operating systems focused on programmability, telemetry, and low-latency networking.
Industry: Networking Equipment
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Santa Clara, United States
Founded: 2004
Glassdoor
Glassdoor: 4.1
WebsiteLinkedIn