Senior Product Manager — Superapp Financial Experience

Yassir
Cairo, Alexandria
Workplace: HybridFull timeFunction: Product ManagementExperience: 5+ yearsSkills: ["Communication","Stakeholder influence","Presentation","Storytelling","Collaboration"]

Own the personal banking experience inside the Yassir super app, driving wallet activation, funding, and repeat transactions from first-use through habitual daily behavior. Lead end-to-end product strategy for onboarding, KYC, top-ups, send/receive, and transaction history, partnering with engineering, design, and growth to optimize acquisition funnels and remove friction. Use discovery and analytics to validate experiments and deliver evidence-based recommendations to leadership.

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FursaFursa
Yassir
Yassir
2 months ago

Senior Product Manager — Superapp Financial Experience

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Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Own the personal banking experience inside the Yassir super app, driving wallet activation, funding, and repeat transactions from first-use through habitual daily behavior. Lead end-to-end product strategy for onboarding, KYC, top-ups, send/receive, and transaction history, partnering with engineering, design, and growth to optimize acquisition funnels and remove friction. Use discovery and analytics to validate experiments and deliver evidence-based recommendations to leadership.
Location: Cairo, Alexandria
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Sr. Manager level

Key Responsibilities

  • •Own the personal banking/consumer wallet product end-to-end, using adoption and active usage as primary success metrics.
  • •Define and execute strategy to drive wallet activation, funding, and repeat transactions inside the super app and via external use cases like P2P, bill payments, and merchant payments.
  • •Design acquisition and activation funnels with growth/marketing, identify friction points, and optimize onboarding to increase funding and usage.
  • •Run discovery through customer interviews, journey mapping, prototyping, and experiments to validate adoption drivers at scale.
  • •Partner with engineering and design to ship high-quality consumer experiences (onboarding, KYC, top-ups, send/receive, transaction history) and use analytics for evidence-based decisions.

Key Requirements

  • •Minimum 5 years of product management experience with a strong track record in B2C fintech, digital banking, wallets, or payments.
  • •Proven experience driving consumer adoption and engagement by moving activation, retention, or transaction metrics.
  • •Track record of launching and scaling consumer-facing digital products (B2C).
  • •Strong grasp of acquisition, activation, retention, referral, and revenue, plus growth mechanics like onboarding optimization, funnel analysis, experimentation, and retention loops.
  • •Based in Cairo, Egypt (required), with native Arabic and fluent English; French is a huge plus.
Experience:5+ yearsFintechDigital bankingWalletsPaymentsB2CSuper apps
Skills:CommunicationStakeholder influencePresentationStorytellingCollaboration
Languages:ArabicEnglishFrench
Tech Stack:KYCAgileScrum

Company Brief

Yassir
Yassir is a North African super app offering ride-hailing, delivery, and fintech services. It connects riders, couriers, and merchants through a mobile platform focused on emerging markets across Africa.
Industry: Mobility Platforms
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: Algiers, Algeria
Founded: 2017
Website