ON Trade Brand Ambassador (Seoul, KR)

Carlsberg Group
Seoul
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3-10 yearsEducation: bachelorsSkills: ["Self-directed","Execution focus","Performance orientation","Analytical thinking","Communication","Independent work","Creative","Open-minded","Negotiation","Project management","Partnership building"]

Drive growth in Korea’s ON Trade channel by representing the brand on the ground and executing brand strategy across targeted new trade accounts. Develop relationships, support brand and product launches through direct contracting, and manage follow-ups on sales and distribution plans including BTL campaigns. Run in-store events, deliver Perfect Serve and brand history training, and operate “The Best Quality Bar” certification, with weekly reporting.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Carlsberg Group
Carlsberg Group
1 day ago

ON Trade Brand Ambassador (Seoul, KR)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Drive growth in Korea’s ON Trade channel by representing the brand on the ground and executing brand strategy across targeted new trade accounts. Develop relationships, support brand and product launches through direct contracting, and manage follow-ups on sales and distribution plans including BTL campaigns. Run in-store events, deliver Perfect Serve and brand history training, and operate “The Best Quality Bar” certification, with weekly reporting.
Location: Seoul
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Execute brand strategy by developing targeted new trade accounts and running promotions, branding, and Perfect Serve
  • •Close direct contracts with key customers to drive new brand and product launches
  • •Manage follow-ups on sales and distribution plans, including weekly reporting and BTL campaign operations
  • •Plan and execute in-store BTL events linked to festivals and brand parties
  • •Provide Perfect Serve and brand history training to key customers and run “The Best Quality Bar” certification program
Travel: Low travel

Pay and Benefits

Perks:Annual BonusLearning Budget

Key Requirements

  • •3–10 years of experience in the beer/alcohol (On Trade) industry
  • •Native-level Korean required; English is preferred
  • •Track record of strong performance
  • •Experience and network in the Korean alcohol market is preferred
  • •Available for domestic business travel
Experience:3-10 yearsBeerAlcoholOn-tradeSalesDistributionBTLKorea
Education:Bachelor's
Skills:Self-directedExecution focusPerformance orientationAnalytical thinkingCommunicationIndependent workCreativeOpen-mindedNegotiationProject managementPartnership building
Languages:KoreanEnglish

Company Brief

Carlsberg Group
Global brewer producing and marketing beer and other beverages under brands such as Carlsberg, Tuborg and Somersby. Operates brewing, distribution and marketing across Europe and Asia, focusing on brand portfolio, sustainability and market expansion.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Copenhagen, Denmark
Founded: 1847
WebsiteLinkedIn