Associate Specialist, Marketing (Vans)

VF Corporation
Anywhere
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3-5 yearsEducation: bachelorsSkills: ["Collaboration","Communication"]

Own visual merchandising (VM) planning and execution across Vans DTC and wholesale channels in Korea, aligning store messaging to retail KPIs through recurring product marketing moments. Support store openings with layout and VM zoning, plan and execute retail leadership summit VM activity, and drive global alignment for wholesale accounts. Execute monthly VM training using third-party resources, establish VM guidelines, and review compliance via an audit program while partnering with Korea and APAC stakeholders.

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VF Corporation
VF Corporation
6 days ago

Associate Specialist, Marketing (Vans)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Own visual merchandising (VM) planning and execution across Vans DTC and wholesale channels in Korea, aligning store messaging to retail KPIs through recurring product marketing moments. Support store openings with layout and VM zoning, plan and execute retail leadership summit VM activity, and drive global alignment for wholesale accounts. Execute monthly VM training using third-party resources, establish VM guidelines, and review compliance via an audit program while partnering with Korea and APAC stakeholders.
Location: Anywhere
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Plan and execute in-store VM with segmented plans aligned to retail marketing strategy across DTC stores.
  • •Work toward meeting retail KPIs using impactful in-store messaging through monthly product marketing moments and continuous testing/learning.
  • •Support store opening projects via layout and VM zoning planning and execution.
  • •Plan and execute wholesale VM needs and store environment development for wholesale accounts and trade shows.
  • •Execute VM training for store staff, establish VM guidelines, and review via a monthly audit program.

Key Requirements

  • •University degree or equivalent experience in a relevant field.
  • •At least 3-5 years of Visual Merchandising or Retail Marketing experience.
  • •Deep understanding of the Vans brand, action sport industry, and street culture.
  • •Collaborate with stakeholders with proven internal and external communications effectiveness.
Experience:3-5 yearsRetail marketingVisual merchandisingAction sportsStreet culture
Education:Bachelor's
Skills:CollaborationCommunication

Company Brief

VF Corporation
Global apparel and footwear company that owns brands such as Vans, The North Face, Timberland, and Dickies. Designs, markets, and distributes branded lifestyle products through wholesale, retail, and e-commerce channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Denver, United States
Founded: 1899
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Glassdoor: 3.7
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