Columbia Sportswear Company

4 weeks ago

Sr. DTC Merchandiser

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Senior-level DTC merchandising role focused on ecommerce, product storytelling, and go-to-market execution. Bridges seasonal line strategy with consumer-facing storytelling, marketing, and cross-functional teams to ensure timely product priorities, launches, and optimized in-season performance across web, email, retail, and campaigns.

Location: United States

Workplace: Hybrid

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Sr. Manager level

Key Responsibilities

•DTC Seasonal Product & GTM Planning: Support the Seasonal Product & GTM Calendar, translate line strategy into DTC product priorities across web, email, retail, social, and paid media, and monitor launches, delays, and promotions.
•Product Storytelling: Translate product features into consumer-facing stories, develop product POVs for seasonal stories, and brief Marketing and Creative on priorities and assets.
•Cross-Functional Channel Alignment: Translate priorities into briefs for Marketing, Creative, Ecommerce, Site Merchandising, Retail Planning, and Commercial teams; ensure site experiences reflect product stories and campaigns.
•In-Season Product Management: Monitor weekly performance, understand sell-through and inventory, update product roadmap, and adjust priorities with Marketing, Ecommerce, Planning, and Creative.
•Reporting, Insights & Seasonal Hindsight: Run weekly/monthly/seasonal reports; analyze performance and translate learnings into future roadmaps and GTM improvements.

Pay and Benefits

Salary: USD 76,000 - 111,837 annually

Perks:401kMedicalDentalVisionLife InsuranceDisabilityWellness StipendEmployee DiscountsTime OffHealth Insurance

Key Requirements

•5–7+ years of experience in merchandising, DTC merchandising, GTM merchandising, product marketing, buying, ecommerce merchandising, or related apparel/retail roles.

Experience:5-7 yearsApparelRetailEcommerce

Skills:CommunicationPresentationOrganizationPrioritizationCross-functional collaboration

Tech Stack:Microsoft ExcelPowerPointOutlookTeamsReporting/analytics tools

Company Brief

Columbia Sportswear Company

Designs, manufactures, and markets outdoor apparel, footwear, accessories, and equipment under brands including Columbia, Sorel, and Mountain Hardwear, serving consumers globally with performance-driven products for outdoor activities.

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Portland, United States

Founded: 1938

Website LinkedIn

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Columbia Sportswear Company

4 weeks ago

Sr. DTC Merchandiser

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: United States

Workplace: Hybrid

Employment Type: Full time

Job Function: Solutions Engineering & Sales Engineering

Seniority: Sr. Manager level

Key Responsibilities

•DTC Seasonal Product & GTM Planning: Support the Seasonal Product & GTM Calendar, translate line strategy into DTC product priorities across web, email, retail, social, and paid media, and monitor launches, delays, and promotions.
•Product Storytelling: Translate product features into consumer-facing stories, develop product POVs for seasonal stories, and brief Marketing and Creative on priorities and assets.
•Cross-Functional Channel Alignment: Translate priorities into briefs for Marketing, Creative, Ecommerce, Site Merchandising, Retail Planning, and Commercial teams; ensure site experiences reflect product stories and campaigns.
•In-Season Product Management: Monitor weekly performance, understand sell-through and inventory, update product roadmap, and adjust priorities with Marketing, Ecommerce, Planning, and Creative.
•Reporting, Insights & Seasonal Hindsight: Run weekly/monthly/seasonal reports; analyze performance and translate learnings into future roadmaps and GTM improvements.

Pay and Benefits

Salary: USD 76,000 - 111,837 annually

Perks:401kMedicalDentalVisionLife InsuranceDisabilityWellness StipendEmployee DiscountsTime OffHealth Insurance

Key Requirements

•5–7+ years of experience in merchandising, DTC merchandising, GTM merchandising, product marketing, buying, ecommerce merchandising, or related apparel/retail roles.

Experience:5-7 yearsApparelRetailEcommerce

Skills:CommunicationPresentationOrganizationPrioritizationCross-functional collaboration

Tech Stack:Microsoft ExcelPowerPointOutlookTeamsReporting/analytics tools

Company Brief

Columbia Sportswear Company

Industry: Fashion & Apparel

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Portland, United States

Founded: 1938

Website LinkedIn