Technical Social Media Strategist

Atlassian
San Francisco
Workplace: RemoteFull timeUSD 114,291 - 179,775 annuallyFunction: Communications, PR & CommunitySkills: ["Judgment","Cross-functional collaboration","Strategic thinking","Clarity","Speed"]

Build Atlassian’s executive social presence for AI by translating product and AI insights into credible content for senior leaders. You’ll partner with product marketing, communications, and executives to craft platform-native posts for X and LinkedIn, track the AI zeitgeist, and establish a repeatable cadence. Measure engagement and audience growth, counsel on when to participate publicly, and refine the approach based on performance data.

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Atlassian
Atlassian
1 week ago

Technical Social Media Strategist

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Job Summary

Build Atlassian’s executive social presence for AI by translating product and AI insights into credible content for senior leaders. You’ll partner with product marketing, communications, and executives to craft platform-native posts for X and LinkedIn, track the AI zeitgeist, and establish a repeatable cadence. Measure engagement and audience growth, counsel on when to participate publicly, and refine the approach based on performance data.
Location: San Francisco
Workplace: Remote
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Partner with product marketing, product comms, and senior executives to shape and sharpen executive social voice.
  • •Monitor AI community discussions and identify moments worth engaging with.
  • •Translate complex AI and product concepts into social posts and threads for technical and enterprise audiences.
  • •Establish a repeatable content cadence with forward plans and fast reaction mechanisms.
  • •Track performance (engagement, impressions, audience growth) and refine the approach over time.

Pay and Benefits

Salary: USD 114,291 - 179,775 annually
Perks:Paid Leave

Key Requirements

  • •Be deeply credible in AI and able to engage authentically with the Silicon Valley AI ecosystem.
  • •Have experience writing executive social for or with senior leaders, amplifying their thinking.
  • •Speak authentically to engineers, researchers, and founders and translate that fluency into narratives.
  • •Use strong judgment on when and how a company should join public conversations.
  • •Move quickly from signal to published post within hours, not days.
Experience:AISaaS
Skills:JudgmentCross-functional collaborationStrategic thinkingClaritySpeed
Tech Stack:XLinkedIn

Company Brief

Atlassian
Atlassian develops collaboration and workflow software—Jira, Confluence, Trello, Loom and more—used by teams for project management, software development, and IT service management across enterprises worldwide.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Sydney, Australia
Founded: 2002
Glassdoor
Glassdoor: 3.1
WebsiteLinkedInGlassdoor