VML & Ogilvy | Social Content Planner (WPP Content Studio), Japan

WPP
Tokyo
Workplace: HybridFull timeFunction: Content & Editorial (Writing/Editing)Experience: 4+ yearsSkills: ["Planning","Strategy","Communication","Collaboration","Editorial"]

Lead the translation of social strategy into actionable, monthly and weekly editorial calendars for Tokyo audiences. Collaborate with Strategy, Creators, and Accounts to design omni-channel content plans across Instagram, TikTok, LINE, YouTube, and events, fueling cultural relevance and performance through AI-powered planning and cross-functional collaboration.

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FursaFursa
WPP
WPP
3 months ago

VML & Ogilvy | Social Content Planner (WPP Content Studio), Japan

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Lead the translation of social strategy into actionable, monthly and weekly editorial calendars for Tokyo audiences. Collaborate with Strategy, Creators, and Accounts to design omni-channel content plans across Instagram, TikTok, LINE, YouTube, and events, fueling cultural relevance and performance through AI-powered planning and cross-functional collaboration.
Location: Tokyo
Workplace: Hybrid
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)

Key Responsibilities

  • •Translate Strategy to Action: Convert master strategy and social playbooks into actionable, monthly, and weekly editorial calendars.
  • •Go-to-Market Planning: Develop content plans blending brand storytelling with cultural relevance.
  • •Platform Specificity: Tailor content plans for Meta, YouTube, TikTok, X, and LINE across platforms.
  • •Ecosystem Mapping: Understand how audiences move across touchpoints—social, CRM, events, retail, and digital platforms.
  • •Independent Collaboration: Work closely with Strategy, Creative, Production, and Accounts to drive client discussions and drive campaign extensions beyond social.

Key Requirements

  • •4+ years in social content planning or editorial roles
  • •Strong understanding of Japanese social ecosystem (Instagram, TikTok, X, YouTube, LINE, etc.)
  • •Ability to translate strategy into executable content systems
  • •Understanding of omni-channel marketing and how platforms connect
  • •Strong cultural awareness and trend sensitivity
Experience:4+ yearsAdvertisingMarketingSocial media
Skills:PlanningStrategyCommunicationCollaborationEditorial
Languages:JapaneseEnglish
Tech Stack:AI toolsWPP OpenAI

Company Brief

WPP
Global marketing and communications services group offering advertising, media investment management, branding, public relations, and digital services to multinational clients across industries.
Industry: Advertising Media Groups
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1971
WebsiteLinkedIn