Lead Social Creative - HOKA

Hoka
California, Arizona, Washington, Utah, Texas, Pennsylvania, Oregon, New York, Minnesota, Massachusetts, Indiana, Colorado
Workplace: RemoteFull timeUSD 79,900 - 107,800 annuallyFunction: Administration & Executive AssistanceExperience: 5+ yearsSkills: ["Communication","Presentation","Collaboration","Creativity","Storytelling"]

Lead the social creative for HOKA, shaping voice, storytelling, and visual identity across social platforms. Develop aspirational, culturally relevant content, produce platform-specific formats, and partner with internal teams and agencies to deliver high-quality, on-brand storytelling that drives affinity and engagement.

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Hoka
Hoka
4 months ago

Lead Social Creative - HOKA

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Source: Company careers pageValidated by: Fursa AI
Last checked: 15 days agoStatus: Live

Job Summary

Lead the social creative for HOKA, shaping voice, storytelling, and visual identity across social platforms. Develop aspirational, culturally relevant content, produce platform-specific formats, and partner with internal teams and agencies to deliver high-quality, on-brand storytelling that drives affinity and engagement.
Location: California, Arizona, Washington, Utah, Texas, Pennsylvania, Oregon, New York, Minnesota, Massachusetts, Indiana, Colorado
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Manager level

Key Responsibilities

  • •Develop aspirational social storytelling and narratives that drive brand affinity
  • •Create bold, culturally relevant content ideas tailored to each social platform
  • •Produce platform-specific formats including short-form video, carousels, static posts, and caption copy
  • •Shape a unique look, feel, and tone of voice for HOKA social channels
  • •Translate brand and product campaigns into channel-specific stories

Pay and Benefits

Salary: USD 79,900 - 107,800 annually
Perks:Annual BonusWellness StipendTime OffDiscounts

Key Requirements

  • •5+ years of experience in social media content, in an agency or in-house team
  • •Proven ability to conceptualize and execute creative ideas tailored to social platforms
  • •Deep understanding of storytelling through visuals, motion, and copy
  • •Strong knowledge of all major social platforms, their creative formats, and best practices
  • •Expertise with Adobe Creative Suite (Illustrator, Photoshop, After Effects) and proficiency in Microsoft Office applications
Experience:5+ yearsSportsAthletic footwearConsumer brands
Skills:CommunicationPresentationCollaborationCreativityStorytelling
Tech Stack:Adobe Creative SuiteIllustratorPhotoshopAfter EffectsMicrosoft Office

Company Brief

Hoka
Deckers Brands designs, markets, and distributes premium footwear, apparel, and accessories through global brands including HOKA, UGG, Teva, and Sanuk, selling via wholesale, e-commerce, and owned retail stores.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Goleta, United States
Founded: 1973
Website