Influencer Marketing Specialist

Roblox
San Mateo
Workplace: OnsiteFull timeUSD 151,890 - 191,340 annuallyFunction: Marketing & GrowthExperience: 3-4 yearsSkills: ["Communication","Organization","Detail-oriented","Proactive","Cross-functional collaboration"]

Execute end-to-end influencer marketing campaigns by coordinating briefings, content review, posting timelines, and performance tracking. Serve as an on-the-ground point of contact for creators at live events, supporting logistics and activations while ensuring brand alignment. Manage relationships for a roster of creators through onboarding, deliverable tracking, and CRM updates, and compile analytics and recaps for weekly and campaign reporting.

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FursaFursa
Roblox
Roblox
1 day ago

Influencer Marketing Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Execute end-to-end influencer marketing campaigns by coordinating briefings, content review, posting timelines, and performance tracking. Serve as an on-the-ground point of contact for creators at live events, supporting logistics and activations while ensuring brand alignment. Manage relationships for a roster of creators through onboarding, deliverable tracking, and CRM updates, and compile analytics and recaps for weekly and campaign reporting.
Location: San Mateo
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Support end-to-end influencer campaign execution, including briefing, content review, posting coordination, and performance tracking.
  • •Manage campaign timelines and deliverable trackers, flagging risks and keeping all parties aligned.
  • •Coordinate cross-functionally (creative, legal, social, events) to ensure influencer content is on-brand and delivered on schedule.
  • •Serve as an on-the-ground point of contact for influencers at live events, managing logistics, schedules, and real-time needs.
  • •Maintain influencer relationships and CRM records, monitor content and sentiment, and compile performance reporting and campaign recaps.

Pay and Benefits

Salary: USD 151,890 - 191,340 annually
Equity and Bonus:Equity

Key Requirements

  • •3-4 years of experience in influencer marketing, creator relations, talent management, social media, or a related field.
  • •Strong understanding of the creator landscape, including following creators, platform knowledge, and awareness of content trends.
  • •Excellent organizational skills to manage multiple tasks and deadlines without missing deliverables.
  • •Ability to draft professional communications and coordinate across internal teams.
  • •Familiarity with influencer platforms, social media analytics tools, or creator CRM systems (plus: Google Suite and creator-focused tools like Tubular and CreatorIQ).
Experience:3-4 years
Skills:CommunicationOrganizationDetail-orientedProactiveCross-functional collaboration
Tech Stack:Google SuiteTubularCreatorIQ

Eligibility

Visa:H1B

Company Brief

Roblox
Operates an online platform for user-generated games and virtual experiences, enabling creators to build, publish, and monetize interactive 3D experiences for a global community of players.
Industry: Gaming
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Mateo, United States
Founded: 2004
WebsiteLinkedIn