Marketing Specialist

Kerry Group
Istanbul
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Project management","Organizational skills","Analytical thinking","Communication","Stakeholder management"]

Support Kerry Foodservice in Turkey by developing and executing marketing initiatives that grow brand awareness, customer engagement, and commercial performance. Work with the Foodservice Brand Manager, Head of Sales, distributors, and cross-functional teams to deliver annual marketing plans, trade activation programs, product launches, sales enablement tools, and customer-facing activities. Monitor campaign performance, optimize ROI, and help manage marketing across the product lifecycle.

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Kerry Group
Kerry Group
1 month ago

Marketing Specialist

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Last checked: 14 hours agoStatus: Live

Job Summary

Support Kerry Foodservice in Turkey by developing and executing marketing initiatives that grow brand awareness, customer engagement, and commercial performance. Work with the Foodservice Brand Manager, Head of Sales, distributors, and cross-functional teams to deliver annual marketing plans, trade activation programs, product launches, sales enablement tools, and customer-facing activities. Monitor campaign performance, optimize ROI, and help manage marketing across the product lifecycle.
Location: Istanbul
Workplace: Onsite
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop and implement annual marketing plans aligned with business objectives and growth priorities.
  • •Execute channel-specific marketing initiatives to enhance brand visibility and drive customer engagement in foodservice.
  • •Build integrated marketing campaigns across digital, trade, and customer-facing touchpoints.
  • •Monitor campaign performance and recommend optimization opportunities to maximize ROI.
  • •Support planning and execution of new product launches and manage marketing activities throughout the product lifecycle.

Key Requirements

  • •Minimum 3 years of experience in FMCG, Food & Beverage, Foodservice Marketing, Brand Management, Product Management, or a related commercial marketing role.
  • •Experience supporting product launches, trade marketing activities, and customer activation programs.
  • •Experience working in a B2B, foodservice, or distributor-led environment is preferred.
  • •Strong marketing fundamentals with experience in brand and commercial activation.
  • •Excellent project management, analytical, and stakeholder management skills with the ability to manage multiple priorities.
Experience:3+ yearsFMCGFood & BeverageFoodserviceB2BDistributor-led
Skills:Project managementOrganizational skillsAnalytical thinkingCommunicationStakeholder management

Company Brief

Kerry Group
Kerry Group is a global taste and nutrition company supplying ingredients, flavours and integrated solutions to the food, beverage and pharmaceutical industries, serving manufacturers with product development, technical support and supply chain services.
Industry: FoodTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Tralee, Ireland
Founded: 1972
WebsiteLinkedIn