Senior Manager, Innovation Insights & Strategy

Pernod Ricard
New York
Workplace: HybridFull timeUSD 137,000 - 171,200 annuallyFunction: Strategy & Corporate DevelopmentEducation: bachelorsSkills: ["Leadership","Stakeholder management","Storytelling","Strategic thinking","Project management"]

Lead innovation insights strategy and activation for the global innovation marketing team, identifying knowledge gaps, building learning plans, and driving learnings to action with senior marketing partners. Champion consumer, demand moment, and growth-terrain understanding to translate insights into “so what” for fast execution. Partner across brand units and global consumer insights to support a multi-year innovation pipeline, from whitespace assessment to primary research and storytelling that drives launches.

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Pernod Ricard
Pernod Ricard
1 month ago

Senior Manager, Innovation Insights & Strategy

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Last checked: 17 hours agoStatus: Live

Job Summary

Lead innovation insights strategy and activation for the global innovation marketing team, identifying knowledge gaps, building learning plans, and driving learnings to action with senior marketing partners. Champion consumer, demand moment, and growth-terrain understanding to translate insights into “so what” for fast execution. Partner across brand units and global consumer insights to support a multi-year innovation pipeline, from whitespace assessment to primary research and storytelling that drives launches.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Manager level

Key Responsibilities

  • •Refine innovation insight capabilities and best practices via learning playbooks for different innovation types.
  • •Set annual and long-term learning agendas and activate demand segmentation insights with business partners.
  • •Build project-specific learning plans from development to validation, aligning US, regional, and global stakeholders.
  • •Identify unmet needs and trial drivers, ensuring insights inform concept, liquid, packaging, and drink strategy.
  • •Integrate data, trends, and primary research into strong consumer storytelling to drive action and innovation launches.
Travel: Low travel

Pay and Benefits

Salary: USD 137,000 - 171,200 annually

Key Requirements

  • •Bachelor’s degree required; Master’s degree preferred.
  • •7+ years of insights & strategy experience with innovation insights and design thinking expertise.
  • •5+ years leading primary qualitative and quantitative innovation product and/or packaging research.
  • •Ability to convert insights into winning innovation launches and build holistic learning plans that drive alignment.
  • •Experience with syndicated shopper and trends data (e.g., Nielsen, IRI, Numerator; Datassentials, Technomic, Mintel preferred).
Experience:Consumer insightsInnovation researchPackaging research
Education:Bachelor's
Skills:LeadershipStakeholder managementStorytellingStrategic thinkingProject management
Tech Stack:AINielsenIRINumeratorDatassentialsTechnomicMintel

Company Brief

Pernod Ricard
Global producer and distributor of premium wines and spirits, with a portfolio of internationally recognized alcoholic beverage brands. Operates across markets worldwide through manufacturing, marketing, and large-scale distribution.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Paris, France
Founded: 1975
WebsiteLinkedIn