Senior Specialist, Marketing

Mastercard
Santo Domingo
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Customer experience mindset","Analytical thinking","Stakeholder collaboration","Entrepreneurial mindset","Communication"]

Drive customer experience strategy through regional and local marketing execution, helping monetize via advisors and marketing services teams. Plan and run marketing activities and events (advertising, promotions, sponsorships, trade shows, webinars, and websites), support creative content development, manage marketing program budgets, and analyze campaign performance. Prepare marketing presentations and coordinate vendor clarifications while collaborating with internal and external stakeholders in the financial sector.

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Mastercard
Mastercard
1 month ago

Senior Specialist, Marketing

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Status: Live

Job Summary

Drive customer experience strategy through regional and local marketing execution, helping monetize via advisors and marketing services teams. Plan and run marketing activities and events (advertising, promotions, sponsorships, trade shows, webinars, and websites), support creative content development, manage marketing program budgets, and analyze campaign performance. Prepare marketing presentations and coordinate vendor clarifications while collaborating with internal and external stakeholders in the financial sector.
Location: Santo Domingo
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead regional and local marketing assets execution to monetize through advisors and marketing services teams, including input on potential market-relevant partnerships.
  • •Execute marketing strategies, activities, and events (advertising, promotions, sponsorships, trade shows, webinars, and websites) including planning and logistical requirements.
  • •Support development of creative content for marketing strategies, including thought leadership and subject matter expertise within established parameters.
  • •Track marketing program budgets and raise awareness when programs are off track against budget.
  • •Analyze campaign performance using specified measures and prepare marketing solution presentations; coordinate vendor clarifications as needed.

Key Requirements

  • •Experience working on projects with multiple internal and external stakeholders within the financial sector.
  • •Comfort conducting analyses and selecting the best program to use (e.g., Microsoft Excel, Access, SPSS).
  • •Ability to standardize collected data and draw preliminary insights.
  • •Experience developing presentations using content and articulating a clear point of view.
  • •Ability to comply with Mastercard security policies, maintain confidentiality and integrity, report suspected security violations, and complete required security trainings.
Experience:Financial sector
Skills:Customer experience mindsetAnalytical thinkingStakeholder collaborationEntrepreneurial mindsetCommunication
Tech Stack:Microsoft ExcelAccessSPSS

Company Brief

Mastercard
Mastercard is a global payments and technology company that processes transactions, provides fraud prevention and data services, and builds payment infrastructure for consumers, businesses, merchants and governments across 200+ countries.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Purchase, New York, United States
Founded: 1966
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