Manager, Growth Marketing Platforms

Dotdash Meredith
Des Moines, United States
Workplace: HybridFull timeUSD 60,000 - 70,000Function: Marketing & GrowthSkills: ["Project management","Problem-solving","Collaboration","Communication"]

Lead day-to-day operations for email and SMS (including push notifications) across assigned brands. Oversee campaign setup, execution, QA workflows, scheduling/throttling, and real-time error monitoring to ensure reliable delivery and strong deliverability performance. Manage platform health, segmentation and dynamic content capabilities, and A/B testing coordination. Partner cross-functionally on acquisition/retention journeys and ensure CAN-SPAM, CASL, GDPR, and CCPA compliance.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Dotdash Meredith
Dotdash Meredith
1 month ago

Manager, Growth Marketing Platforms

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 12 days agoStatus: Live

Job Summary

Lead day-to-day operations for email and SMS (including push notifications) across assigned brands. Oversee campaign setup, execution, QA workflows, scheduling/throttling, and real-time error monitoring to ensure reliable delivery and strong deliverability performance. Manage platform health, segmentation and dynamic content capabilities, and A/B testing coordination. Partner cross-functionally on acquisition/retention journeys and ensure CAN-SPAM, CASL, GDPR, and CCPA compliance.
Location: Des Moines, United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Oversee day-to-day email and SMS campaign operations to ensure flawless execution and timely delivery.
  • •Build targeted user selections and launch acquisition and retention campaigns, including blast and journey-based use cases.
  • •Own QA workflows covering validation, rendering, data mapping, triggering effectiveness, preview testing, and multi-device checks.
  • •Monitor platform health, integration failures, journey errors, inbox placement, blocklists, bounces, and sender reputation; drive real-time response and investigation.
  • •Manage scheduling/batching/throttling and send-time logic; coordinate A/B testing and template rollouts while ensuring compliance (CAN-SPAM, CASL, GDPR, CCPA).
Travel: Low travel

Pay and Benefits

Salary: USD 60,000 - 70,000
Perks:Health InsuranceDentalVisionPaid Leave401kLearning BudgetCommuter BenefitsParental Leave

Key Requirements

  • •2-3 years of experience in email, SMS, and/or mobile app messaging operations, marketing technology, or digital platform management.
  • •Knowledge of ESPs and notification systems.
  • •Strong project management and problem-solving skills, with the ability to juggle multiple priorities.
  • •Excellent collaboration and communication skills to work across editorial, product, data, and strategy teams.
  • •Experience managing vendor relationships and holding partners accountable.
Experience:Email marketingSMS marketingMobile messagingMarketing technologyDigital platforms
Skills:Project managementProblem-solvingCollaborationCommunication
Tech Stack:ESPEmailSMSPush notificationsA/B testingSPFDKIMDMARCCAN-SPAMCASLGDPRCCPA

Company Brief

Dotdash Meredith
Dotdash Meredith is a major digital and print media company producing lifestyle, entertainment, and news content across numerous brands and platforms, combining Dotdash's digital expertise with Meredith's legacy publishing portfolio following their 2021 merger.
Industry: Publishing
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: New York, United States
Founded: 2021
WebsiteLinkedIn