Integrated Marketing Manager, Brand & Customer

OpenAI
San Francisco
Workplace: HybridFull timeUSD 185,000 - 205,000 annuallyFunction: Marketing & GrowthSkills: ["Strategic judgment","Stakeholder management","Independent leadership","Positioning","Full-funnel measurement"]

Shape integrated brand and customer marketing that helps enterprise audiences understand, experience, and choose OpenAI. Lead campaigns that synthesize audience research, competitive context, positioning, and customer proof into briefs spanning paid, owned, earned, social, field, and sales. Use AI to uncover insights, test new storytelling formats, and drive measurable outcomes across awareness, consideration, preference, and sentiment.

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FursaFursa
OpenAI
OpenAI
3 days ago

Integrated Marketing Manager, Brand & Customer

āœ“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Shape integrated brand and customer marketing that helps enterprise audiences understand, experience, and choose OpenAI. Lead campaigns that synthesize audience research, competitive context, positioning, and customer proof into briefs spanning paid, owned, earned, social, field, and sales. Use AI to uncover insights, test new storytelling formats, and drive measurable outcomes across awareness, consideration, preference, and sentiment.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • ā€¢Lead integrated brand marketing strategies and campaigns to increase awareness, consideration, and preference among enterprise buyers and business decision makers.
  • ā€¢Synthesize audience research, competitive and cultural context, product truth, customer proof, and business priorities into positioning and creative briefs.
  • ā€¢Connect brand, creative, customer marketing, communications, media, growth, demand generation, and field activation into a coherent business audience journey.
  • ā€¢Use AI to uncover insights, experiment with new storytelling formats, and accelerate high-quality execution.
  • ā€¢Drive accountability for improving unaided awareness, consideration, purchase preference, and positive brand sentiment among priority business audiences.

Pay and Benefits

Salary: USD 185,000 - 205,000 annually
Equity and Bonus:Equity

Key Requirements

  • ā€¢Significant experience leading integrated marketing, product marketing, brand marketing, or other B2B go-to-market programs.
  • ā€¢Demonstrated ability to own brand and commercial outcomes (e.g., awareness, consideration, preference, sentiment, adoption, pipeline, or revenue).
  • ā€¢Strong command of positioning, audience strategy, creative development, channel planning, and full-funnel measurement.
  • ā€¢Ability to lead independently through ambiguity with strong strategic judgment and senior stakeholder credibility.
  • ā€¢Active, forward-looking relationship with AI, including using AI tools to improve insight, experimentation, execution, and learning.
Experience:B2B go-to-marketEnterprise marketingAI
Skills:Strategic judgmentStakeholder managementIndependent leadershipPositioningFull-funnel measurement
Tech Stack:AI

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALLĀ·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
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