Digital Communication Specialist

Audemars Piguet
Tokyo
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Project management","Vendor management","Stakeholder management","Performance analysis","Continuous improvement"]

Drive digital brand communication in the Japan market by managing the official LINE account, planning and executing direct-by advertising campaigns across multiple channels (including OOH and print), and overseeing owned web content. Monitor KPIs, analyze performance, and propose improvements to maximize reach and ROI. Report to the Marketing Manager while coordinating closely with HQ in Switzerland, internal teams, and external agencies, ensuring consistent brand messaging and smooth project delivery.

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Audemars Piguet
Audemars Piguet
2 months ago

Digital Communication Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Drive digital brand communication in the Japan market by managing the official LINE account, planning and executing direct-by advertising campaigns across multiple channels (including OOH and print), and overseeing owned web content. Monitor KPIs, analyze performance, and propose improvements to maximize reach and ROI. Report to the Marketing Manager while coordinating closely with HQ in Switzerland, internal teams, and external agencies, ensuring consistent brand messaging and smooth project delivery.
Location: Tokyo
Workplace: Onsite
Employment Type: Full time · Permanent
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Operate and manage the brand’s official LINE account, including execution management and content calendar planning
  • •Direct and manage LINE content production (copy, visuals, campaign materials) and oversee delivery schedules
  • •Plan and execute direct-by ad campaigns across multiple channels (digital, OOH, print), coordinating internally and with partners
  • •Analyze and evaluate campaign performance, proposing improvements to increase ROI
  • •Oversee owned website content planning, production, and release management in coordination with internal and regional/global teams

Pay and Benefits

Perks:PensionMeal Allowance

Key Requirements

  • •Experience in project management and vendor management
  • •Business-level Japanese and English
  • •3+ years of marketing experience
  • •Experience in marketing within a luxury brand is a plus
  • •Ability to monitor KPIs and use performance insights for continuous improvement
Experience:Marketing
Skills:Project managementVendor managementStakeholder managementPerformance analysisContinuous improvement
Languages:JapaneseEnglish
Tech Stack:LINE

Company Brief

Audemars Piguet
Swiss manufacturer of high-end mechanical watches and luxury timepieces, known for iconic designs like the Royal Oak and for traditional craftsmanship blended with contemporary innovation.
Industry: Luxury Goods
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Le Brassus, Switzerland
Founded: 1875
WebsiteLinkedIn