Strategic Creator Growth Manager (Gaming) - TikTok LIVE

TikTok
Los Angeles
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Communication","Stakeholder management","Relationship-building","Project management"]

Own growth and partnerships for TikTok LIVE’s top gaming creators—building trusted relationships, advising on creator/account and operational issues, and shaping long-term creator growth plans aligned to platform priorities. Partner with creators to improve content quality and engagement through customized tournaments and programming. Identify gaming trends and pilot new LIVE formats, then create scalable opportunities with publishers, esports organizations, agencies, and brands while leading cross-functional initiatives and measuring success.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
TikTok
TikTok
1 month ago

Strategic Creator Growth Manager (Gaming) - TikTok LIVE

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Own growth and partnerships for TikTok LIVE’s top gaming creators—building trusted relationships, advising on creator/account and operational issues, and shaping long-term creator growth plans aligned to platform priorities. Partner with creators to improve content quality and engagement through customized tournaments and programming. Identify gaming trends and pilot new LIVE formats, then create scalable opportunities with publishers, esports organizations, agencies, and brands while leading cross-functional initiatives and measuring success.
Location: Los Angeles
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Manage and grow a portfolio of TikTok LIVE’s top gaming creators, esports personalities, influencers, and public figures.
  • •Serve as the primary escalation point for creator account, policy, product, and operational issues to ensure a high-quality creator experience.
  • •Design and execute customized creator programs and LIVE content initiatives, including tournaments, competitions, and creator-vs-fan events.
  • •Build and maintain relationships with game publishers, developers, esports organizations, agencies, and brands to create partnership opportunities.
  • •Lead creator initiatives across Product, Marketing, Operations, Partnerships, Trust & Safety, and LIVE Operations; define success metrics and optimize based on performance and feedback.

Key Requirements

  • •5+ years of experience in creator partnerships, influencer/talent management, gaming partnerships, esports operations, or related fields.
  • •Proven experience managing high-profile creators, talent, influencers, athletes, celebrities, or strategic partners.
  • •Strong project management skills to manage multiple complex initiatives simultaneously.
  • •Experience developing and executing content strategies, creator programs, or live content initiatives.
  • •Ability to analyze creator performance data and translate insights into actionable growth strategies.
Experience:5+ yearsGamingCreator partnershipsInfluencer managementEsportsLivestreamingMedia partnerships
Skills:CommunicationStakeholder managementRelationship-buildingProject management

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn