BitGo

3 months ago

Product Marketing Manager, Prime / OTC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Drive go-to-market for BitGo's Prime/OTC products, shaping messaging and positioning for institutional clients. Partner with Product, Sales, and Trading to define segments, enable revenue growth, and accelerate deals. Own product launch communications and adoption strategies, translating complex trading concepts into clear stories. Collaborate across marketing, content, PR to build pipeline and strengthen BitGo's leadership in institutional digital asset trading infrastructure.

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own messaging, positioning, and narrative for BitGo Prime, OTC trading, derivatives, and financing solutions.
•Develop and execute GTM strategies for new product launches, features, and market expansions.
•Define target segments (hedge funds, market makers, asset managers, ETFs) and build tailored value propositions.
•Conduct competitive and market analysis across trading venues, prime brokers, and liquidity providers.
•Build high-impact sales materials including decks, one-pagers, case studies, and pitch narratives; partner with Sales and Trading to improve win rates and accelerate deal cycles; translate complex trading and liquidity concepts into clear messaging for clients; support key client conversations, RFPs, and strategic deals.

Pay and Benefits

Salary: USD 130,000 - 150,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceEquity401kPaid LeaveWorkplace Furniture

Key Requirements

•5+ years of product marketing experience in fintech, crypto, capital markets, or trading environments.
•Strong understanding of institutional trading workflows (OTC, liquidity, derivatives, settlement).
•Proven ability to own GTM strategy and execute cross-functional launches.
•Experience partnering with Sales and directly influencing revenue outcomes.
•Exceptional communication skills with ability to simplify complex financial products.

Experience:5+ yearsFintechCryptoCapital marketsTrading

Skills:CommunicationLeadershipProblem-solving

Languages:English

Company Brief

BitGo

Provides institutional-grade cryptocurrency custody, wallet, and security solutions including custody services, hot and cold wallet infrastructure, and compliance tools for exchanges, asset managers, and crypto-native businesses.

Industry: Blockchain & Web3

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Valuation: Unicorn (USD 1B+)

Headquarters: Palo Alto, United States

Founded: 2013

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

BitGo

3 months ago

Product Marketing Manager, Prime / OTC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own messaging, positioning, and narrative for BitGo Prime, OTC trading, derivatives, and financing solutions.
•Develop and execute GTM strategies for new product launches, features, and market expansions.
•Define target segments (hedge funds, market makers, asset managers, ETFs) and build tailored value propositions.
•Conduct competitive and market analysis across trading venues, prime brokers, and liquidity providers.
•Build high-impact sales materials including decks, one-pagers, case studies, and pitch narratives; partner with Sales and Trading to improve win rates and accelerate deal cycles; translate complex trading and liquidity concepts into clear messaging for clients; support key client conversations, RFPs, and strategic deals.

Pay and Benefits

Salary: USD 130,000 - 150,000 annually

Equity and Bonus:Equity

Perks:Health InsuranceEquity401kPaid LeaveWorkplace Furniture

Key Requirements

•5+ years of product marketing experience in fintech, crypto, capital markets, or trading environments.
•Strong understanding of institutional trading workflows (OTC, liquidity, derivatives, settlement).
•Proven ability to own GTM strategy and execute cross-functional launches.
•Experience partnering with Sales and directly influencing revenue outcomes.
•Exceptional communication skills with ability to simplify complex financial products.

Experience:5+ yearsFintechCryptoCapital marketsTrading

Skills:CommunicationLeadershipProblem-solving

Languages:English

Company Brief

BitGo

Industry: Blockchain & Web3

Company Size: Large (251 to 1,000 employees)

Growth: Established Company

Valuation: Unicorn (USD 1B+)

Headquarters: Palo Alto, United States

Founded: 2013

Website LinkedIn