Senior Lead, Events & Activation
BJAK
Malaysia
Workplace: HybridFull timeFunction: Administration & Executive AssistanceExperience: 5+ yearsEducation: bachelorsSkills: ["Hands-on","Organization","Problem-solving","Communication","Stakeholder management"]Lead on-ground events and activation campaigns across ASEAN to increase brand awareness and user acquisition. Own the strategy and execution of roadshows, sponsorships, and field marketing plans, while mentoring a small activation team. Partner with Sales, PR, Digital Marketing, and Product to ensure consistent campaign delivery, manage vendors and logistics, and analyze performance to improve ROI and future initiatives.

