Senior Product Marekting Manager - AI/ML

Snowflake
London
Workplace: OnsiteFull timeFunction: Data Science & Machine LearningExperience: 7+ yearsSkills: ["Cross-functional leadership","Analytical mindset","Strategic thinking","Technical fluency","Evangelism"]

Own EMEA go-to-market execution for AI/ML offerings, translating global messaging into region-ready narratives that drive awareness, adoption, and success. Orchestrate cross-functional operating cadences with sales, growth, partners, ABM, and global PMM. Pressure-test messaging against live deals, build repeatable feedback loops, create outcome-led customer stories and sales enablement assets, and define KPIs using usage signals to improve pipeline and adoption across the region.

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FursaFursa
Snowflake
Snowflake
14 hours ago

Senior Product Marekting Manager - AI/ML

✓ Verified Job

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Own EMEA go-to-market execution for AI/ML offerings, translating global messaging into region-ready narratives that drive awareness, adoption, and success. Orchestrate cross-functional operating cadences with sales, growth, partners, ABM, and global PMM. Pressure-test messaging against live deals, build repeatable feedback loops, create outcome-led customer stories and sales enablement assets, and define KPIs using usage signals to improve pipeline and adoption across the region.
Location: London
Workplace: Onsite
Employment Type: Full time
Job Function: Data Science & Machine Learning
Seniority: Manager level

Key Responsibilities

  • •Run an operating cadence connecting EMEA field teams with central/global AI messaging to align on GTM priorities and execute AI sales motions.
  • •Partner with EMEA sales leaders and AI/ML specialists to pressure-test messaging against live deals and funnel structured feedback into roadmap, positioning, and competitive gaps.
  • •Adapt global AI/ML campaigns into EMEA-ready narratives, tailoring for regional buyer priorities, industry nuances, competitive dynamics, data-sovereignty/regulatory considerations, and localization needs.
  • •Create outcome-led EMEA customer stories and proof points demonstrating AI/ML business impact, and raise the quality and consistency of AI content across webinars, events, and executive communications.
  • •Define and track GTM KPIs (pipeline contribution, net-new AI user acquisition, usage growth, adoption depth), monitor progress via in-product usage signals and field feedback, and report impact to leadership.
Travel: Medium travel

Key Requirements

  • •7+ years of product marketing experience (or equivalent).
  • •Subject-matter expertise in data analytics, AI/ML/LLMs, data science, or application development; hands-on familiarity with AI assistant, copilot, or agentic-workflow products preferred.
  • •Ability to define and own regional GTM strategy, translating complex AI/ML capabilities into narratives for executive, technical, and operational buyers.
  • •Strong cross-functional leadership to align Sales, Product, and Marketing and drive execution without direct authority.
  • •Analytical mindset to interpret market signals, customer data, usage metrics, and field feedback to make informed GTM decisions and report impact.
Experience:7+ yearsAI/MLData analyticsProduct marketing
Skills:Cross-functional leadershipAnalytical mindsetStrategic thinkingTechnical fluencyEvangelism
Tech Stack:AIAI/MLLLMsAI assistantCopilot

Company Brief

Snowflake
Provides a cloud-native data platform for data warehousing, data engineering, data science, and analytics, enabling organizations to store, process, and share large-scale data across multiple cloud providers with elastic scalability and performance.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Bozeman, United States
Founded: 2012
WebsiteLinkedIn