Marketing Manager, E-Commerce

Whatnot
San Francisco, New York, Los Angeles, Seattle
Workplace: HybridFull timeUSD 126,000 - 140,000 annuallyFunction: Marketing & GrowthExperience: 2+ yearsSkills: ["Communication","Ownership","Bias to action","Team-first","Data-driven","Problem-solving"]

Own the end-to-end execution of app-wide digital events, driving buyer engagement and seller participation through tight timelines, asset coordination, and clear in-app merchandising. Partner across global marketing, creative, product, and seller/account teams to deliver consistent promotion and onboarding experiences. Use post-event insights and performance trends to improve future event playbooks, recaps, and operating rhythms, while troubleshooting in real time to maximize platform growth.

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Whatnot
Whatnot
2 days ago

Marketing Manager, E-Commerce

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Last checked: 17 hours agoStatus: Live

Job Summary

Own the end-to-end execution of app-wide digital events, driving buyer engagement and seller participation through tight timelines, asset coordination, and clear in-app merchandising. Partner across global marketing, creative, product, and seller/account teams to deliver consistent promotion and onboarding experiences. Use post-event insights and performance trends to improve future event playbooks, recaps, and operating rhythms, while troubleshooting in real time to maximize platform growth.
Location: San Francisco, New York, Los Angeles, Seattle
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Drive buyer engagement and seller participation for app-wide events by owning event timelines, coordinating assets, and supporting email build and programming details.
  • •Build clear operating plans, track dependencies, and keep cross-functional partners accountable to deadlines to improve execution quality and consistency.
  • •Support seller and creator success through onboarding, programming guidance, communication, and expectation-setting for key events.
  • •Coordinate event promotion across marketing, creative, category, and seller teams to ensure campaigns are clear, timely, and compelling.
  • •Create post-event recaps, surface performance trends, and turn learnings into sharper playbooks for future events.

Pay and Benefits

Salary: USD 126,000 - 140,000 annually
Perks:Health InsuranceDentalVisionRemote WorkHome Office401kParental LeaveChildcare

Key Requirements

  • •2+ years of experience in marketing, events, operations, creator programs, or a related field in a fast-paced environment.
  • •Strong event or campaign execution skills, including managing timelines, owners, assets, promotion, and launch details.
  • •Ability to drive cross-functional communication and alignment across marketing, creative, category, product, and seller-facing teams.
  • •Comfort using data to track event performance, identify patterns, and translate insights into better execution next time.
  • •Clear ownership and bias toward action—flag issues, solve problems, and keep work moving amid ambiguity.
Experience:2+ years
Skills:CommunicationOwnershipBias to actionTeam-firstData-drivenProblem-solving
Tech Stack:CanvaFigma

Company Brief

Whatnot
Whatnot is a live-stream shopping marketplace connecting sellers and collectors for trading cards, toys, and collectibles. The platform hosts live auctions and interactive streams, enabling creators and small businesses to sell directly to engaged communities.
Industry: Online Marketplaces
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series D
Headquarters: United States
Founded: 2019
WebsiteLinkedIn