Growth Marketing Manager, Developer Tools

Bitrise
Anywhere
Workplace: RemoteFull timeGBP 70,000 - 90,000Function: Marketing & GrowthExperience: 5+ yearsSkills: ["Project management","Cross-functional collaboration","Hypothesis-driven thinking","Self-starter"]

Own product-marketing-led growth for developer tools, leading GTM and top-of-funnel acquisition across owned and earned channels. Drive growth experiments using user research, product analytics, web analytics, and competitive intelligence—turning hypotheses into measurable results. Build channel strategies grounded in product-channel fit, run paid/organic/community/product experiments, and optimize onboarding to improve activation and free-to-paid conversion.

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FursaFursa
Bitrise
Bitrise
2 weeks ago

Growth Marketing Manager, Developer Tools

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Last checked: 19 hours agoStatus: Live

Job Summary

Own product-marketing-led growth for developer tools, leading GTM and top-of-funnel acquisition across owned and earned channels. Drive growth experiments using user research, product analytics, web analytics, and competitive intelligence—turning hypotheses into measurable results. Build channel strategies grounded in product-channel fit, run paid/organic/community/product experiments, and optimize onboarding to improve activation and free-to-paid conversion.
Location: Anywhere
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Synthesize insights from user research, product analytics, and competitive intelligence into a prioritized hypothesis backlog.
  • •Lead GTM for new products and features across owned and earned channels, owning top-of-funnel growth across the portfolio.
  • •Identify developer-tools channel fit and build channel strategy backed by evidence (product-channel fit).
  • •Build growth models, design and run experiments across paid, organic, community, and product channels, and measure results.
  • •Run cross-sell campaigns and optimize onboarding to improve activation and free-to-paid conversion.

Pay and Benefits

Salary: GBP 70,000 - 90,000
Perks:Remote WorkEquityHealth InsuranceLife Assurance

Key Requirements

  • •5+ years in growth marketing or product marketing (or a hybrid), with experience in developer tools or technical B2B SaaS.
  • •Proven growth experimentation and core product marketing experience (research, messaging, GTM, CRO).
  • •Experience marketing to developers/technical buyers, understanding how they discover, evaluate, and decide on tools.
  • •Strong ability to use product analytics, user interviews, web analytics, and campaign data to extract insights.
  • •Comfort operating without a fully defined playbook and strong project management to move cross-functional work forward.
Experience:5+ yearsDeveloper toolsTechnical B2B SaaSProduct marketingGrowth experimentation
Skills:Project managementCross-functional collaborationHypothesis-driven thinkingSelf-starter
Tech Stack:CI/CDCI pipelinesBuild systemsMobile DevOpsProduct analyticsWeb analytics

Company Brief

Bitrise
Bitrise provides a mobile DevOps CI/CD platform that automates building, testing, and deploying mobile apps, serving thousands of customers with integrations and workflow automation to accelerate mobile development and releases.
Industry: Developer Tools
Company Size: Medium (51 to 250 employees)
Revenue: USD 10M to 25M
Growth: Growth Stage Startup
Funding: Series C
Headquarters: Budapest, Hungary
Founded: 2014
Glassdoor
Glassdoor: 3.8
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