Zurich Insurance

2 weeks ago

Digital Marketing Associate, APAC (Singapore, SG)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Support planning and execution of APAC digital marketing campaigns across paid search, social, display, and messaging channels. Build tracking and attribution structures, monitor KPIs, and create dashboards using GA4 and Power BI. Use AI tools (e.g., Claude, Copilot, ChatGPT, Gemini) and generative platforms to produce and iterate on marketing assets, while coordinating with country teams, agencies, and partners to deliver regional initiatives.

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support planning, execution, and optimization of digital marketing campaigns across APAC, including paid search, social, display, and messaging channels (WhatsApp, LINE).
•Coordinate with country marketing teams, agencies, and regional stakeholders to roll out pilots and innovation initiatives, and to support partner marketing activities.
•Build and maintain campaign tracking, UTM structures, and attribution frameworks to ensure clean performance data.
•Monitor and report on marketing KPIs (traffic, engagement, leads, conversion rates, and campaign performance) and build dashboards and reports using GA4 and Power BI.
•Use AI tools and generative platforms to create, draft, and iterate on marketing assets, while maintaining AI-assisted content workflows and staying current on emerging AI marketing tools.

Key Requirements

•Bachelor’s degree in Marketing, Business, Analytics, Communications, or a related field.
•2-3 years of experience in digital marketing, marketing analytics, campaign operations, or a related role.
•Hands-on experience with GA4, Power BI, Excel, and at least one major ad platform (Meta Ads Manager, Google Ads, or equivalent).
•Demonstrated daily use of AI tools (e.g., Claude, Microsoft Copilot, ChatGPT) for content creation, research, data analysis, or workflow automation, including effective prompt writing.
•Experience using generative AI tools for creative production (image, video, or copy generation) and comfort translating marketing data into recommendations for non-technical audiences.

Experience:2-3 yearsDigital-first brandsE-commerceFintechInsurtech

Education:Bachelor's

Skills:CommunicationOrganisationStakeholder managementAttention to detailCollaborationProactivenessAdaptability

Tech Stack:GA4Power BIExcelMeta Ads ManagerGoogle AdsUTMAttributionA/B testingClaudeMicrosoft CopilotChatGPTGeminiMidjourneyAdobe FireflyCanva AIRunwaySoraWhatsAppLINETikTok

Company Brief

Zurich Insurance

Zurich Insurance Group is a global insurance company offering a wide range of general insurance and life insurance products and services to individuals, small businesses and large corporations across multiple markets worldwide.

Industry: Insurance

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Zurich, Switzerland

Founded: 1872

Glassdoor: 3.7

Website LinkedIn

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Zurich Insurance

2 weeks ago

Digital Marketing Associate, APAC (Singapore, SG)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 8 hours agoStatus: Live

Job Summary

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Support planning, execution, and optimization of digital marketing campaigns across APAC, including paid search, social, display, and messaging channels (WhatsApp, LINE).
•Coordinate with country marketing teams, agencies, and regional stakeholders to roll out pilots and innovation initiatives, and to support partner marketing activities.
•Build and maintain campaign tracking, UTM structures, and attribution frameworks to ensure clean performance data.
•Monitor and report on marketing KPIs (traffic, engagement, leads, conversion rates, and campaign performance) and build dashboards and reports using GA4 and Power BI.
•Use AI tools and generative platforms to create, draft, and iterate on marketing assets, while maintaining AI-assisted content workflows and staying current on emerging AI marketing tools.

Key Requirements

•Bachelor’s degree in Marketing, Business, Analytics, Communications, or a related field.
•2-3 years of experience in digital marketing, marketing analytics, campaign operations, or a related role.
•Hands-on experience with GA4, Power BI, Excel, and at least one major ad platform (Meta Ads Manager, Google Ads, or equivalent).
•Demonstrated daily use of AI tools (e.g., Claude, Microsoft Copilot, ChatGPT) for content creation, research, data analysis, or workflow automation, including effective prompt writing.
•Experience using generative AI tools for creative production (image, video, or copy generation) and comfort translating marketing data into recommendations for non-technical audiences.

Experience:2-3 yearsDigital-first brandsE-commerceFintechInsurtech

Education:Bachelor's

Skills:CommunicationOrganisationStakeholder managementAttention to detailCollaborationProactivenessAdaptability

Tech Stack:GA4Power BIExcelMeta Ads ManagerGoogle AdsUTMAttributionA/B testingClaudeMicrosoft CopilotChatGPTGeminiMidjourneyAdobe FireflyCanva AIRunwaySoraWhatsAppLINETikTok

Company Brief

Zurich Insurance

Industry: Insurance

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Zurich, Switzerland

Founded: 1872

Glassdoor: 3.7

Website LinkedIn