Manager, Product Design, Growth (Upper Funnel)

Mural
United States, Canada
Workplace: RemoteFull timeUSD 169,435 - 211,794 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Craft","Systems thinking","Experiment design","Communication","Mentorship"]

Own end-to-end upper-funnel growth design, defining how users build trust when they first encounter value, decide to go deeper, and choose to stay. Lead discovery, activation, monetization, onboarding, upgrade flows, lifecycle touchpoints, and in-product nudges using behavioral data and experiments. Partner with product, data science, and engineering to ship high-craft UX and establish reusable growth patterns plus a design practice standard for growth design.

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FursaFursa
Mural
Mural
16 hours ago

Manager, Product Design, Growth (Upper Funnel)

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

Own end-to-end upper-funnel growth design, defining how users build trust when they first encounter value, decide to go deeper, and choose to stay. Lead discovery, activation, monetization, onboarding, upgrade flows, lifecycle touchpoints, and in-product nudges using behavioral data and experiments. Partner with product, data science, and engineering to ship high-craft UX and establish reusable growth patterns plus a design practice standard for growth design.
Location: United States, Canada
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Define user-centered discovery, activation, and monetization experiences across problem-to-success flows, upgrade flows, pricing surfaces, and lifecycle touchpoints.
  • •Use behavioral data to guide design decisions and design experiments across acquisition, activation, and expansion funnels in partnership with product and data science.
  • •Deliver end-to-end UX and visual design from concept to production, including prototypes to communicate direction, risk, and value.
  • •Partner with engineers to ensure accurate implementation of flows and components.
  • •Manage and coach one to three designers while helping the organization understand growth design as a discipline.

Pay and Benefits

Salary: USD 169,435 - 211,794 annually

Key Requirements

  • •8+ years of product design experience, ideally in SaaS/product-led growth environments.
  • •A track record leading growth, monetization, or conversion-focused design work across acquisition, activation, retention, and expansion.
  • •Strong interaction design and exceptional craft (visual clarity, spacing, motion, and interaction polish).
  • •Data fluency to interpret behavioral insights, experiment results, and funnel metrics to drive design decisions.
  • •Experience mentoring or leading designers, including managing one to three designers (hands-on leadership).
Experience:8+ yearsSaaSProduct-led growthSelf-serve products
Skills:CraftSystems thinkingExperiment designCommunicationMentorship
Tech Stack:Behavioral dataExperiment resultsFunnel metrics

Company Brief

Mural
Provides an AI-powered visual collaboration workspace for teams to run workshops, ideation, and guided visual methods—used by enterprises for remote facilitation, strategy, and design thinking.
Industry: SaaS
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2011
Glassdoor
Glassdoor: 2.7
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