Head of Growth & Demand

Tekmetric
Houston
Full timeFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Analytical thinking","Forecasting","Leadership","Experimentation","Cross-functional collaboration"]

Own the strategy and execution of Tekmetric’s inbound growth engine across paid media, organic search, AI/LLM visibility, and high-converting website experiences. You’ll build repeatable pipeline programs, run integrated multi-segment campaigns (SMB, Mid-Market, Enterprise), lead continuous experimentation, and translate performance data into forecasting and revenue-impact decisions while hiring and leading a cross-channel growth team.

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FursaFursa
Tekmetric
Tekmetric
2 days ago

Head of Growth & Demand

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Last checked: 22 hours agoStatus: Live

Job Summary

Own the strategy and execution of Tekmetric’s inbound growth engine across paid media, organic search, AI/LLM visibility, and high-converting website experiences. You’ll build repeatable pipeline programs, run integrated multi-segment campaigns (SMB, Mid-Market, Enterprise), lead continuous experimentation, and translate performance data into forecasting and revenue-impact decisions while hiring and leading a cross-channel growth team.
Location: Houston
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Set the strategic direction for Tekmetric’s growth and demand engine across paid media, organic search, AI-driven visibility, the website, and integrated campaigns.
  • •Own paid search and paid social strategy end-to-end, including managing an agency, optimizing performance, and reporting ROI.
  • •Scale organic growth via SEO and AI/LLM discovery channels and build an AI-accelerated content engine targeting high-intent demand.
  • •Own Tekmetric.com as a revenue-driving product: improve visitor-to-lead-to-SQL conversion, build landing pages, and run an always-on testing roadmap.
  • •Lead integrated campaign planning across segments, drive end-to-end performance tracking (impressions to pipeline), and build forecasting models with GTM Ops attribution and funnel visibility.
Travel: Low travel

Pay and Benefits

Perks:Remote WorkPaid LeaveHealth InsuranceDentalVision401kMedical LeaveLearning BudgetHome OfficeGym MembershipLife Insurance

Key Requirements

  • •10–12+ years in growth, performance marketing, demand generation, or digital acquisition roles in SaaS/high-growth tech, with meaningful time at the Director level or above.
  • •Proven track record scaling inbound pipelines with direct pipeline accountability for multi-million-dollar paid media programs.
  • •Experience owning integrated campaign planning across multiple segments (SMB, Mid-Market, and/or Enterprise).
  • •Deep experience across SEO and AEO, plus an understanding of how AI reshapes search behavior and discovery.
  • •Experience building and developing a team (hiring, structuring, elevating) and operating as a senior peer with Sales, RevOps, Finance, and Product.
Experience:10+ yearsSaaSHigh-growth techDemand generationDigital acquisitionB2B marketingMartech
Skills:Analytical thinkingForecastingLeadershipExperimentationCross-functional collaboration
Tech Stack:AI toolsMartechIntent data platformsSignal-based targetingAI-assisted contentPersonalization

Company Brief

Tekmetric
Provides cloud-based shop management software for automotive repair businesses, offering workflow management, estimating, parts and inventory, customer communications, integrations, and analytics to streamline operations and improve shop efficiency.
Industry: Automotive
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: Lehi, United States
Founded: 2016
WebsiteLinkedIn